Long reads – Page 306
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Analysis and Features
Britain's Biggest Grocery Brands 1: Coca-Cola
“It’s not quite been the year we were planning for,” admits Nick Canney, vice president of sales at Coca-Cola Enterprises…
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Analysis and Features
2: Walkers Crisps
Walkers, Britain’s biggest crisps brand, outsold Britain’s biggest bread brand, Warburtons, for the first time last year…
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Analysis and Features
3: Warburtons
It has been a year to forget for bakers. Already battling the long-term decline of sliced bread…
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Analysis and Features
5: Nescafé
Going posh seems to have worked well for Nescafé, with its Azera blend…
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Analysis and Features
11: Whiskas
Whiskas still has the lion’s share of catfood. A slide down last year’s rankings…
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Analysis and Features
13: Robinsons
The July recall of Robinsons Fruit Shoot after safety concerns cost Britvic dearly…
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Analysis and Features
18: Danone Activia
Activia’s sales do not look good naked, despite the new posterboy…
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Analysis and Features
Britain's Biggest Grocery Brands: 51-60
Tetley and Lenor feature in the middle of the chart as we continue our survey.
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Analysis and Features
Britain's Biggest Brands: Notes and Methodology
The data in Britain’s 100 Biggest Grocery Brands is for the period 52 w/e 29 December 2012…
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Analysis and Features
Budget cut on beer marks end of parity with wine
The chancellor’s cut on beer duty in this week’s Budget marks the first time in decades the duty rates on wine and beer have differed…
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Analysis and Features
PET and aluminium price upturn a blip?
After a poor summer hit soft drinks sales in 2012, brand owners are now seeing packaging costs rise…
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Analysis and Features
Do new Coke ads convince that it cares about obesity?
Three experts rule: impressive altruism or just saccharine PR?…
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Analysis and Features
Has Tesco opened a can of worms with its Price Promise?
Tesco’s ambitious latest entry into the price comparison arena may run into trouble over non-applicable items…
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Analysis and Features
The infinite variety of high street retail?
The success of the variety discounters is buoying up this year’s ranking of the UK’s Top 50 independents…
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Analysis and Features
Easter egg promos down as novelties hog the limelight
Retailers and confectionery suppliers have been shelling out on far fewer Easter promotions this year…
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Analysis and Features
Mercadona
Spain’s largest retailer has “positively thrived” in the country’s austere economy as it developed a hybrid discounter approach…
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Analysis and Features
Magnit
Magnit’s aggressive expansion strategy in Russia – focused on c-stores and hypermarkets…