Long reads – Page 226
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Analysis & FeaturesRIP bread? Nearly half of Brits ditch the bread in their sarnies
An exclusive poll for The Grocer reveals that wraps are the most popular bread alternative, and an alarming 15% are ditching baked goods altogether in favour of low-carb options…
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Analysis & FeaturesBuyer Q&A: bread is a 'battleground' for retailers
We quiz bread & baked goods buyers on how the price war and health are affecting the market. Plus, how shuld a brand pitch to them?
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Analysis & FeaturesBare Naked Bread: The best thing since sliced bread?
Bread’s sinking fast. So we’ve asked design agency Sheridan & Co to use their loaves and come up with a solution. Enter Bare Naked Bread…
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Analysis & FeaturesBread's biggest brands get burned as price war heats up
Wrapped bread has had a staggering £115m wiped of its value in the past year. So which brands are toast?
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Analysis & FeaturesCoffee bread to tea bagels... Our global innovation top 10
We’ve scoured the globe, with the help of Mintel, to find the most interesting launches from protein wraps to choc-chip bread
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Analysis & FeaturesBread alternatives are on a roll as sarnies slim down
Bread is being left out in the cold as sales of pittas, thins and bagels enjoy strong growth, according to analysis from Kantar…
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Analysis & FeaturesBaked goods brands play the health card to woo shopppers
Bread & baked goods players are responding to health concerns with a host of ‘healthier’ NPD, backed by big marketing campaigns
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Analysis & FeaturesChanging channels: Online takes a bigger slice of bread
Bread sales are booming online and in the discounters, according to research for The Grocer, as sales through bricks & mortar retailers go stale…
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Analysis & FeaturesSly's bread: Warbies is bread's biggest advertiser
Bread & baked goods biggest spenders cut back ad spend to £9.7m… despite a certain A-list arrival
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Analysis & FeaturesBread gets a rise out of free from as c-stores stock up
Bakers and retailers are jumping on the free-from bandwagon, but who’s rising the fastest?
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Analysis & FeaturesM Kitchen Sticky Toffee Sharer: acid test
New to the Morrisons Kitchen Really Good Puds sub brand, this chilled dessert serves two for £1.99
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Analysis & FeaturesThe winners of the 2015 Marketing, Advertising and PR Awards
We reveal winners of 2015 Marketing, Advertising and PR Awards
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InterviewsAndrew Thornton on food waste, the living wage and Booker
Budgens retailer Andrew Thornton becomes the first independent retailer to guest edit The Grocer
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Analysis & FeaturesUncle Ben's Pearl Wheat, Quinoa & Wholegrain Rice: acid test
This microwavable Pearl Wheat, Quinoa & Wholegrain pouched product is one of five in a range
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Analysis & FeaturesSpeciality & Fine Food Fair round-up
Here we offer a round-up of some of the innovative products on show at this month’s Speciality & Fine Food Fair….
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Analysis & FeaturesSwitch the Lights: how you switched on to The Grocer's campaign
It’s 10 months since The Grocer launched its Switch the Lights campaign – and take-up of LED lighting has been impressive
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Analysis & FeaturesSustainability: how fmcg can help save the world in 17 steps
Following years of fierce debate, the UN has agreed 17 sustainability goals – and fmcg looks set to play a key role
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Analysis & FeaturesConfectioners aren't alone in cutting guilt lane offers
The latest data from Assosia shows confectionery brands aren’t the only ones shifting promotional activity away from so-called ‘guilt lanes’
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Analysis & FeaturesCarry on chaos? How the carrier bag charge will affect England
Will 5 October really herald a meltdown at the tills? Or is it a chance for retailers to give something back?…
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Analysis & FeaturesThe OC&C Top 150 index 2015
Sales and profit growth has slumped, the latest OC&C Index for The Grocer reveals, but own label is finding its way