Long reads – Page 229
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Analysis & Features
Ooh la la! Sexy French granola and eggy oats top global top 10
We’ve teamed up with Mintel to scour the globe to find the hottest breakfast launches, from aphrodisiac granola to pork porridge
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Analysis & Features
Breakfasts featuring cereal inch up as value sales fall
Lower prices help cereal’s biggest brands increase volume sales, but value continues to fall
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Analysis & Features
Fruit, nuts and seeds benefit from DIY breakfast boom
Trends for healthier eating see Brits topping their cereals and yoghurts with healthy extras, and sharing the results on social media
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Analysis & Features
Pace of life pushes breakfast on the go occasions up 13%
Retailers and suppliers tap into on-the-go trend as consumers demand more food on the move
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Analysis & Features
Can breakfast drinks really hit £100m in the next five years?
Sales of Weetabix On The Go and Fuel10k are rising, but how many more Brits can be convinced to drink their breakfast?
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Analysis & Features
Belvita bucks soft breakfast biscuit market with £9m rise
Value and volume sales are falling, but a stream of NPD helps market leader Belvita grow
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Analysis & Features
Eggs, bacon and bangers boom as protein craze gathers pace
Occasions featuring eggs, bacon, sausages and beans are on the rise as Brits’ views on healthy eating change
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Analysis & Features
Cock-a-doodle-do! Kellogg’s triples ad space spend
Kellogg’s splashes out on ads featuring its cereal range as breakfast’s biggest advertisers cut ad spend by 7.8%
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Analysis & Features
Diesel pump prices unlikely to drop much further
Diesel is cheaper than unleaded for the first time since 2001. But prices are unlikely to fall further
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Analysis & Features
Promotional turbulence created by changeable weather
Changeable weather has made this a tricky summer for retailers – and has kept merchandising teams busy in store…
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Analysis & Features
Chinese crisis batters UK grocery shares
Global markets have crashed on what’s being dubbed as another “Black Monday” on the stock market, with the FTSE 100 down to its lowest level since 2012.
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Analysis & Features
Orange supply squeeze puts pressure on juice suppliers
An expected shortage of fresh oranges from Spain is set to squeeze juice supplies
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Analysis & Features
Asda Extra Special Stuffed Chestnut Mushrooms: acid test
While fresh mushroom sales dipped 2.5% last year, they outperformed the declining fresh veg category…
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Analysis & Features
Morrisons' Milk for Farmers: will shoppers really pay more?
New consumer research suggests many support Morrisons’ Milk for Farmers. But will that translate into actual sales?…
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Analysis & Features
Loyd Grossman Pan Melts: acid test
Introduced alongside three other flavours – Wild Mushroom & Creamy Mascarpone
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Analysis & Features
Can Andy Clarke deliver recovery with Asda backs to the wall?
Clarke promises turnaround after worst performance in its history
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Analysis & Features
What the Large Hadron Collider means for grocery
You wouldn’t think the Large Hadron Collider had much to do with the food & drink industry……
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Analysis & Features
Screenagers as shoppers: how to target Generation Z
Permanently glued to their smartphones, Generation Z should be an advertiser’s dream…
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Analysis & Features
Clarke relies on green shoots as Asda reaches ‘nadir’
Andy Clarke today confidently declared that the worst was now over for Asda
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Analysis & Features
Pick Your Own Offers allowing Waitrose to scale back deals
Waitrose has been attracting plaudits for its innovative Pick Your Own offers initiative…