Long reads – Page 257
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Analysis & FeaturesRevealed: one in three say frozen food is inferior to fresh
Snobbery is rife in the frozen food aisle, with 30% of Brits (40% in the south west) saying ‘frozen food is for other people’
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Analysis & FeaturesCreative challenge: How to freshen up the frozen fixture
How can we retailers shoppers skipping down the frozen aisle? We’ve teamed up with retail design agency M Worldwide to come up with some answers…
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Analysis & FeaturesFrozen aisles get squeezed
Brands are adapting as the amount of in-store space dedicated to frozen falls
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Analysis & FeaturesBuyers Q&A: Posh frozen food will boom in 2015
We quiz buyers from M&S, The Co-op, Booths and Budgens on their pet hates, best launches and how the market will shape up in 2015
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Analysis & FeaturesPosh fish helps frozen sales thaw
Premium products are on the rise across the frozen aisles as consumers demand high quality
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Analysis & FeaturesFrozen planet: DIY pizza hits our global NPD top 10
Frozen sushi, peelable ice pops, chow mein burgers… we’ve trawled the world’s freezers to find the hottest innovation in frozen. Here’s our top 10…
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Analysis & FeaturesCreative challenge: Frozen ready meals can be sexy
How can frozen food players attract consumers that usually steer clear of the category and develop products to tap current trends in grocery?
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Analysis & FeaturesClarence is gone... but Birds Eye ups ad spend by 70%
We’ve crunched the numbers on as spend with Ebiquity, to bring you the lowdown on who’s been flashing the cash on frozen food advertising in the past year. Tuck in…
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Analysis & FeaturesWeight Watchers is frozen's most social brand
Lavish multimedia content isn’t the only way to cause a stir on Facebook. Frozen food’s biggest brands have another tactic: give away free food…
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InterviewsMondelez's Mary Barnard on Cadbury, Bournville and Creme Eggs
The first woman at the helm of Cadbury is determined to prove Mondelez is a sound steward of its UK operations…
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Analysis & FeaturesDragging heels: why UK business is lagging on gender diversity
With representation of women at board level lagging, businesses are being urged to improve standards on gender diversity…
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Analysis & FeaturesGü Hot Chocolate: acid test
Crediton said it was hoping to “redefine and reinvigorate” the category with the premium drinks…
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Analysis & FeaturesCould nut contamination scandal eclipse Horsegate?
The discovery of nut protein in spice products such as fajita kits and chilli seasoning has been a wake-up call for the food industry
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Analysis & FeaturesCurrency exchange rate volatility: does it matter?
Does the impact of currencies matter? Yes, say investors. So who’s best positioned, and what can you do?
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Analysis & FeaturesBirds Eye Inspirations: most successful new product of 2014
Birds Eye Inspirations has defied a slump in the frozen fish and meat category…
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Analysis & FeaturesAsda CEO Andy Clarke unmoved despite wonky sales
Asda CEO Andy Clarke and CFO Alex Russo exuded an aura of calm as they gave company updates
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InterviewsAllan Leighton: Exclusive interview with the new chairman of Co-op
Our editor Adam Leyland gets an exclusive interview with Allan Leighton covering the chairman’s thoughts on the business, Ursula Lidbetter and his role
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Analysis & FeaturesThe Grocer Says: 3G Capital’s rumoured SABMiller bid is a new take on an old story
Shares in global brewer SABMiller (SAB) were up by more than 2.5% this morning on weekend reports that Brazilian investment giant 3G Capital was eying up a swoop for the UK-listed firm.
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Analysis & FeaturesWhy is Poundland cosying up with neighbouring 99p Stores?
99p Stores has been touted for sale since 2011. So it wasn’t entirely unexpected when Poundland announced…
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Analysis & FeaturesBeef cheap in Europe, but Brazilian price on the up
The deadweight price of beef is still falling in France, with low milk prices leading to increased dairy cow culling…