Long reads – Page 277
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Analysis & FeaturesMagnum going great guns in its 25th year
Magnum is shooting from the hip. Sales of the brand’s core lines have smashed the £100m barrier for the first time.
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Analysis & FeaturesTop 10 global ice cream innovations: in pictures
We scour the wonderful world of global ice cream innovation for the most out-there confections you’re likely to see…
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Analysis & FeaturesHumour, cash and free ice cream: how brands use social media
Häagen-Dazs reached more people on Facebook than any other ice cream brand this summer, analysis carried out exclusively for The Grocer has revealed. This article is part of our Ice Cream Report 2014. The brand inspired more than 70,000 interactions in under a month with a photograph of its ...
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Analysis & FeaturesIce cream buyers: the people you need to know
Who are the ice cream buyers you need to know? We profile the key figures at Watrose, M&S, Booths and The Co-op.
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Analysis & FeaturesMen vs women: the ice cream gender divide - revealed
Men have tucked into ice cream on 52% more occasions in the past year than they did in 2010 - but women still eat more of it.
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Analysis & FeaturesIs the only way now up for Morrisons?
Last week’s market share data suggested Morrisons had turned a corner, but the supermarket still has plenty of hard work ahead.
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Analysis & FeaturesSupermarkets' bumper dividends look to be a thing of the past
Tesco’s savage dividend cut on Friday signifies that the supermarket sector’s industry leading dividend yields are no longer sustainable.
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Analysis & FeaturesTesco’s strategy left up in the air after profit warning
Where do today’s shock announcements from Tesco leave the retailer’s turnaround strategy?
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Analysis & FeaturesAsda Chosen by Kids Dinky British Beef Burgers: acid test
The frozen burger category faced some tough PR challenges in the wake of Horsegate
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Analysis & FeaturesDid dairy farmers not see global price slump coming?
Militancy is returning as processors cut their farmgate payments
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Analysis & FeaturesOcado: few signs of consensus emerging
Ocado shares plunged by over 13% after a savage downgrade by broker Redburn.
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Analysis & FeaturesMorrisons shares hit highest point since June
The market left little doubt as to its winners and losers from this week’s Kantar Worldpanel figures.
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Analysis & FeaturesTesco London store refurbs carry lessons for whole estate
The latest refreshes may target commuters and City types but Tesco says they carry key lessons for its national estate
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Analysis & FeaturesAre markets making a comeback?
Although supermarkets will forever be the dominant force in grocery retail, markets are enjoying something of a comeback…
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Analysis & FeaturesTea faces climate of change in Sri Lanka
The future of the second biggest tea exporter in the world is threatened by climate change…
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Analysis & FeaturesHow promotional strategies can deliver improved economics
Many fmcg manufacturers are stuck between rising input costs and pressure from retailers for discount pricing…
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Analysis & FeaturesGrocer Cup 2014: who is your star?
The business leaders who form the shortlist for The Grocer Cup have been focused firmly on growth…
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Analysis & FeaturesSeabrook Lattice Hand Cooked Crisps: acid test
Seabrook made its first foray into premium territory this year with lattice-cut crisps in sharing bags
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Analysis & FeaturesOrange juice market feels global squeeze
We might think of orange juice as an irreplaceable item on our breakfast table, but it may become a rarer item…