Long reads – Page 7
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Analysis & Features
Freda’s Peanut Butter: the Cornish brand with a drive to succeed
Freda’s was inspired by a New Zealand road trip, named after a van and funded by a car sale
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Analysis & Features
What changes could the government be considering on business rates?
More than seven weeks on from being elected to government, Labour is yet to flesh out its plan to replace the current business rates system in England
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Analysis & Features
Mars’ $36bn deal for Kellanova is a vote of confidence in snacking
Mars’ blockbuster deal is a huge bet that the shift towards snacking is here to stay – even across HFSS food. Will it inspire more M&A in fmcg?
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Analysis & Features
Packaging tax: Defra’s eye-watering EPR recycling fees shock
‘Eye-watering’ fees aren’t set in stone, but companies are getting worried
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Analysis & Features
How ‘proper’ delicatessen Norfolk Deli has transformed the county’s food scene
Around 70% of the items stocked in the shop are made in Norfolk
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Analysis & Features
How Unilever is redrawing its packaging strategy
Under new CEO Hein Schumacher, Unilever has dropped or pushed back most of its packaging targets. Is the new strategy a sustainability sellout?
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Analysis & Features
Seven packaging pioneers driving the green agenda
Sustainable packaging – from seaweed paper to waste plastic material – is coming on leaps and bounds. Here’s our pick of the companies pushing the boundaries
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Analysis & Features
Can new Ocado pilot finally crack the code of refillable packaging?
Ocado is the latest retailer to take a stab at reusable packaging. Can it finally provide a route to scale where others have failed?
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Analysis & Features
What ‘ludicrous’ X lawsuit means for fmcg advertisers
X is suing brands for not advertising, as its audience diminishes
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Analysis & Features
Can food brands survive the rise of Ozempic?
If the semaglutide weight-loss jabs making waves in the US catch on here, food ‘cravings’ could become a thing of the past. How are fmcg giants – and their investors – preparing for the ‘revolution’?
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Analysis & Features
More than just a sponsor: the Co-op goes live
Manchester’s Co-op Live arena ‘heroes the best of’ the retailer. Members get access to priority booking and cheaper prices, while gig-goers get an unprecedented variety of food options
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Interviews
Isaac Fisher: the Pukka CEO with ‘orange optimism’
The orange on Pukka packs stands for a bright future, insists new boss Isaac Fisher, who aims to overtake Ginsters through sport and playful NPD
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Analysis & Features
How has Iceland driven growth and can it keep going?
Richard Walker is in a triumphant mood as sales rise thanks to price freezes, partnerships and NPD. Can Iceland maintain the momentum?
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Analysis & Features
What’s behind the stellar growth of Ocado Retail?
Following the M&S tie-up, it’s now the UK’s fastest-growing grocer
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Interviews
The people’s CEO: how Simon Roberts changed Sainsbury’s culture
The Sainsbury’s CEO is winning with a strategy that has prioritised people as much as food
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Analysis & Features
Does the fmcg sector walk the walk on LGBTQ+ issues?
As Pride celebrations take place around the world, fmcg brands are rushing to fly the flag. But are they practising what they preach, or is it a case of ‘rainbow washing’?
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Analysis & Features
Where is Morrisons going right, as Asda is going wrong?
Morrisons’ CEO Rami Baitiéh has staged improvements on price and availability, while Asda is facing falling sales and staff walkouts
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Analysis & Features
What are the challenges for Reckitt’s sell-off strategy?
The group is planning to sell non-core brands and focus on ‘Essential Home’
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Interviews
Kitwave CEO Ben Maxted on ‘can-do’ mentality and growth strategy
Kitwave’s boss on the wholesaler’s successful acquisitions strategy, from not buying turnarounds to the secret ingredients of being a good custodian
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Analysis & Features
How supermarkets are looking after their staff like never before
The pandemic changed the way we view work – and our health – forever. Today, supermarkets are offering better benefits, staff discounts, and pay packages than ever