Long reads – Page 83
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         Analysis & Features Analysis & FeaturesPersonal care: sex care: Top Products 2020Going out on the pull is a thing of the past, and condom sales have taken a hit 
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         Analysis & Features Analysis & FeaturesSoft drinks: juices & smoothies: Top Products 2020The category has suffered 2020’s fourth-biggest decline by absolute value: £50.2m 
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         Analysis & Features Analysis & FeaturesE-cigarettes: Top Products 2020Lockdown rules deemed vape stores non-essential, and they were obliged to close for large swathes of 2020 
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         Analysis & Features Analysis & FeaturesTobacco: Top Products 2020As it turned out, the ban on menthol and other flavoured tobacco barely made a dent in the market 
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         Analysis & Features Analysis & FeaturesCanned goods: Top Products 2020Panicked shoppers swept up so much canned food pre-lockdown that availability stood at just 19% by 15 March 
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         Analysis & Features Analysis & FeaturesDairy: Cheese: Top Products 2020Brits might be divided over Brexit and coronavirus rules, but they are united in their love of cheese 
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         Analysis & Features Analysis & FeaturesFree-from: Top Products report 2020Oat milk has grown ahead of soya, lactose-free and nut milks 
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         Analysis & Features Analysis & FeaturesHot beverages: Top Products report 2020Shoppers have splashed out on tea, coffee and hot chocolate this year but it doesn’t touch the heavy losses endured by foodservice 
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         Analysis & Features Analysis & FeaturesHousehold: paper products: Top Products report 2020It’s the image that defined pre-lockdown panic-buying: a shopper pushing a supermarket trolley brimming with toilet rolls 
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         Analysis & Features Analysis & FeaturesSavoury pastries & meat snacks: Top Products report 2020Six of the top 10 savoury pastry brands have actually achieved volume growth this year 
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         Analysis & Features Analysis & FeaturesFrozen: ice cream: Top Products report 2020Multipack stick formats have fared especially well this year as shoppers enjoyed staycations 
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         Analysis & Features Analysis & FeaturesBaby & infant products: Top Products report 2020Big brands are losing shelf space as grocers focus on their own ranges and challenger brands 
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         Analysis & Features Analysis & FeaturesThe fastest-growing products and categories during the pandemic: Top Products 2020Our list shows how grocery in 2020 has enjoyed some, quite literally, meaty sales 
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         Analysis & Features Analysis & FeaturesThe fastest falling products and categories during the pandemic: Top Products 2020The products and categories in this list illustrate how damaging lockdowns have been to products that rely on people getting out and about 
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         Analysis & Features Analysis & FeaturesSauces: cooking: Top Products 2020The change in power dynamic comes after an extra £158.8m poured into cooking sauces 
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         Analysis & Features Analysis & FeaturesDairy: butters & spreads: Can butter keep its gloss next year?Can butters, spreads and margarine expect another golden year in 2021? Or are hopes for further growth likely to melt away? 
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         Analysis & Features Analysis & FeaturesDairy: yoghurts & desserts: Top Products 2020While cheese, milk and butter have all enjoyed laudable gains this year, sales of yoghurt and potted desserts have been disappointing 
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         Analysis & Features Analysis & FeaturesCakes: Top Products report 2020In a year of home baking and little to celebrate, value went flat 
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         Analysis & Features Analysis & FeaturesRice, noodles and pasta: Top Products 2020The shift from spuds to other options marks the culmination of the trend towards convenient and exotic food 
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         Analysis & Features Analysis & FeaturesSoup: Top Products 2020Having been in the doldrums last year, the category is in value growth again 
 





