All Low & no alcohol articles
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News
Carlsberg Britvic launches 1664 Bière 0.0% into grocery
The launch will be backed by a ’multimillion-pound’ campaign from April
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News
Non-alcoholic cocktail brand Naked Life to make UK debut on Ocado
The brand was founded in Melbourne in 2016 and is stocked in major Australian supermarkets including Woolworths and Coles
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News
Madrí goes alcohol-free as it unveils Excepcional Zero lager
The NPD was a ‘natural evolution’ for the brand, according to Molson Coors
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Comment & Opinion
Denise van Outen gets into AF in Alcohol-Free Booze: Is It Worth It?
Less alcohol being a good for your health is hardly a shock, but a doctor explained the full extent
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News
Promotions boost supermarket sales in January
Supermarkets kept shoppers spending after Christmas by offering a raft of promotions as take-home sales rose by 4.3% in January
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Analysis & Features
Why Fever-Tree and Molson Coors are perfect bedfellows
The strategic partnership will enable both parties to benefit from synergies between beer and soft drinks
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Comment & Opinion
Was ruling out an £8bn Guinness sale genius or insanity?
There are compelling reasons for a Guinness offload, but such a move would have been a huge gamble for Diageo
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News
Impossibrew smashes crowdfunding campaign to raise more than £1m
The brand uses natural nootropics and adaptogens to create a 0.5% beer that gives drinkers a ‘one or two pints feeling minus the downsides’
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News
Aldi adds 0% ready-to-drink cans as low & no sales soar
The pair have joined a growing low & no lineup at the discounter
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Comment & Opinion
Dry January needs an integrated campaign across pubs and retail
The pub is a cornerstone of our national identity, says Luke Boase, founder of Lucky Saint
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News
DioniLife eyes non-alcoholic spirits NPD following Mash Gang acquisition
DioniLife CEO Damian McKinney set up the low & no-alcohol supplier last year
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News
Media Bites 13 January: fruit & veg prices, YoungOnes, Asda cuts
Inflation on fresh produce was imminent in Sainsbury’s under Reeves’ new Budget, the nationals warned
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News
Tesco survey shows surge in gut health diets and less alcohol
Key health and wellness trends for 2025 include a focus on gut health, shifts in alcohol consumption, the growth of plant-forward diets and the prioritisation of protein
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News
Jameson signs up former England footballer Jay Bothroyd for Drinkaware push
Jameson has been the official partner of the English Football League since 2023
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News
Days Brewing becomes ‘fastest growing low & no-alcohol brand’
Its annual grocery sales were £723k, up from £290k the year prior
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News
Over a third of UK drinkers now consuming low & no-alcohol products
Younger adults were still the biggest consumers of low & no products
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Comment & Opinion
Walkers’ Dry January push shows moderation has gone mainstream
Dry January 2025 is officially underway, bringing with it a flurry of activity from the usual suspects... and Walkers
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News
Walkers adds ‘0.0% alcohol’ claim to crisp packs in Dry January push
A tongue-in-cheek video clip sees Danny Dyer serving punters pints of crisps
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News
Societal pressure ‘holding back’ alcohol-free drinks sales, research finds
Gen Z adults reported the highest levels of societal expectations around alcohol consumption
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News
Botivo teams up with Berry Bros & Rudd to launch ‘world-first’ barrel-aged aperitivo
Just 600 bottles have been produced