All Low & no alcohol articles – Page 11
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Analysis & Features
How brands are marketing high-strength gins for Dry January
Intensely flavoured, high-strength gin designed to be served in small measures is an eye-catching trend to emerge from Dry January this year. Could it catch on as a means of more virtuous drinking?
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Comment & Opinion
Heineken supplies new year cheers for non-booze drinkers
Heineken reckons its 0.0 beer has made it easier than ever to ‘cheers with no alcohol’
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Analysis & Features
14 alcohol-free drinks launching for Dry January 2022
From spirits and cider to sparkling tea, there are plenty of new low & no booze drinks to choose from this Dry January
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News
Pernod Ricard revamps non-alcoholic spirits brand Ceder’s
It has also launched a marketing campaign to coincide with Dry January
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Analysis & Features
10 challenger brands that smashed their crowdfunding targets in 2021
From plant-based to meat snacks and CBD to canned wine, here are the start-ups that exceeded expectations during crowdfunding rounds in 2021
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News
Seven Brothers launches alcohol-free beer for Dry January
The ‘hoppy craft ale’ was ‘the perfect solution to 31 days sober’, said Seven Brothers
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Comment & Opinion
How Christmas dinner reflects UK consumers’ changing attitudes
Trends for less meat and booze are likely to be reflected on the Christmas dinnertable this year
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News
Alcohol-free beer startup Days secures £1m investment to fund expansion
An ‘increased focus on health and wellness’ among consumers was set to transform the alcohol-free beer space, said Days
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Category Report
On the wagon for good? Adult soft drinks category report 2021
The popularity of low & no alcohol drinks is driving growth of the adult soft drinks category, even outside Dry January. Why?
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News
Straight & Narrow raises £180k to launch 0% range ahead of Dry January
The business, which attracted 120 investors on the Seedrs platform, will first bring six 70cl drinks to market, priced at £15 a bottle, with a further seven to follow.
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News
Alcohol-free spirits sales rocket in the run-up to festivities
Diageo’s recently launched non-alcoholic versions of its top spirit brands have stolen the lion’s share of sales in the supermarkets
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News
Alcohol-free brewery Drop Bear achieves B Corp status
The Swansea-based brand achieved a score of 83.9
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Interviews
Mark Livings on Lyre’s plan to be the first low & no unicorn
Mark Livings is eyeing unicorn status for his booze-free Lyre’s. But gin obsessions, supermarket buyers and regulation stand in his way.
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News
Lucky Saint to become official beer of Dry January
The alcohol-free brand has inked a deal with Alcohol Change UK to front the campaign
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Category Report
Upsetting the applecart: beer and cider category report 2021
Cider sales have gone flat over the past year, despite a boozy summer for lager and ales. Why are the fruit drinks out of favour?
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News
Erdinger Alkoholfrei to back Move Against Cancer’s ‘5K Your Way’ initiative in 2022
The initiative encourages those living with and beyond cancer to ‘derive the benefits of exercise’ at designated Parkrun events
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News
Lyre’s valued at £270m in largest funding round for the alcohol-free brand
Alcohol-free spirits brand Lyre’s has closed its largest funding round to date as investors and consumers continue to drive a boom in the low & no drinks category
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News
Feragaia secures backing from Danish billionaire Anders Povlsen
Based in Fife, the business was founded in 2019 by Jamie Wild and Bill Garnock, formerly of Pernod Ricard and Edrington Americas respectively.
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News
CleanCo scores national Tesco listing for duo of gin alternatives
The listing would support CleanCo on its mission to ‘give more people more choice when it comes to alcohol consumption’, it said
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News
Lyre’s unveils non-alcoholic prosecco-style drink
Lyre’s Classico is claimed to have been “meticulously crafted” to mimic the taste of prosecco