All Low & no alcohol articles – Page 6
-
Comment & OpinionWhat search trends say about low & no opportunities
Search terms like “best zero-alcohol beer” have spiked 350%, says Kathy Lee, consumer retail industry manager at Google
-
NewsMolson Coors reformulates Cobra Zero in alcohol-free push
The updated 330ml cans will roll into grocery from next month
-
NewsPost-Brexit reforms for de-alcoholised wine ‘risk misleading’ consumers
Producers must be made to put key production information on pack, according to the WSTA
-
NewsDrinks less than 0.5% abv to get ‘alcohol-free’ label under new proposals
The proposals are part of a push to make alcohol-alternatives more attractive for consumers
-
NewsDays Brewing sees ‘best-ever’ week of sales in Tesco after viral TikTok stunt
The brand’s ‘Tube Girl’ video has to date been liked 12.7 million times
-
Comment & OpinionHow to market low & no-alcohol to gen Z
For gen Z, the shift in drinking habits is symptomatic of more fundamental shifts in their values, says Rowenna Prest, chief strategy officer at Joint
-
NewsCeder’s founders to debut non-alcoholic tequila alternative
Soldadera is the first dedicated non-alcoholic tequila brand to be sold in the UK
-
Comment & OpinionWhy it’s vital to keep checking in on your core brand values
By clearly understanding what we were brought here to do, we’ve been able to navigate our way through challenges that may otherwise have diverted us
-
InterviewsPMI’s Christian Woolfenden on tobacco’s smoke-free future
Philip Morris International’s UK&I MD Christian Woolfenden has made a career in life’s vices. But he believes the things we love don’t have to harm us
-
Guide ToThe Grocer Guide To Alcohol & Low 2 No
With pockets of excellence in the alcohol category, despite some flat performances, suppliers are looking to quality and flavour to entice cash-strapped consumers in the run-up to Christmas. Discover the key category drivers influencing purchase decisions and why low & no continues to excite interest. This is ...
-
NewsDiageo plots non-alcoholic campaigns with Seedlip
The names trademarked are ‘Don’t Mind If I Don’t’ and ‘Drink Interesting’
-
NewsLoah hits £300k crowd goal to scale non-alcoholic beer
Alcohol-free beer startup Loah has hit a £300k crowdfunding target to help win further retail distribution and push into the on-trade
-
NewsCaptain Morgan enters alcohol-free with Spiced Gold 0.0% variant
The product is the result of two years’ work by the Diageo innovation team
-
Analysis & FeaturesIs the low & no beer category hitting a saturation point?
Freestar’s wind-down has cast a cloud over the category’s future.
-
Promotional FeaturesWhy the rise of alcohol-free and low-alcohol drinks cannot be ignored
With the low- & no-alcohol category gaining increasing traction in the UK, retailers cannot ignore the trend, as consumers are demanding more varied drinks options to fit in with a broader set of occasions. And trusted brands are the backbone of that growth, says Diageo.
-
NewsMash Gang eyes moves into non-alcoholic spirits and coffee
Founder Jordan Childs said the company planned to launch a small batch non-alcoholic spirit in January 2024
-
NewsAlcohol-free beer brand Freestar to wind down
Co-founder Felix von Hurter said Freestar had been unable to hit the volumes needed to reduce the cost of buying its beer
-
NewsInfinite Session founders step into alcohol with light beer venture
Alchol-free brewer Infinite Session to launch first alcoholic brand
-
NewsDiageo and Waitrose team up to grow space for alcohol-free
The new dedicated bay will stock 70 low & no-alcohol drinks and will not be limited to Diageo SKUs
-
Comment & OpinionWhat more would mandatory calorie labelling on alcohol packaging do?
Health groups demand alcohol labelling information that is already there for most