All Loyalty articles – Page 13
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Grocer 33
Sainsbury’s is again cheapest without Nectar Prices help
At £66.21, Sainsbury’s came in £1.31 cheaper than Asda
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News
Pret a Manger raises price of subscription scheme in overhaul
Pret subscribers will now receive 10% off all food products across the majority of its stores
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News
John Lewis Partnership appoints first ever cross-partnership loyalty chief
Emily Wells will lead the launch of a “new pan-partnership loyalty proposition” set to go live in 2024
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Comment & Opinion
Morrisons’ move to More Card prices is better late than never
There’s nothing wrong with admitting you’ve got something wrong. But can Morrisons roll out its new scheme quickly enough?
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News
Morrisons brings back More card with investment in loyalty-only prices
The card had been dropped in 2021 for the cardless My Morrisons: Make Good Things Happen app
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Analysis & Features
Discounts for data and the death of supermarket loyalty points
As Sainsbury’s and Co-op ape Tesco’s Clubcard Prices model, supermarkets are able to make more on consumer data. But are there risks?
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Grocer 33
Sainsbury’s comes in cheapest even without Nectar Prices
Factoring in Sainsbury’s Nectar Prices would have cut the total by £1.40
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News
Co-op to offer lower prices to loyalty card holders
The society is investing £240m across the next five years on a major overhaul of its membership scheme
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Whitepapers
3 trends fmcg brands should watch in 2023
With consumers habits constantly changing, learn how consumer goods companies globally are transforming their strategies as trends take shape.
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Comment & Opinion
Like the Red Bull F1 car, Tesco Clubcard now has an even faster model
Tesco has opened up an unassailable lead in the loyalty card stakes
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News
Media Bites 12 April: Sainsbury’s/Nectar, Black Sheep Brewery, UK economy
Sainsbury’s has begun offering lower prices on more than 300 items to members of its Nectar loyalty card scheme in a move that will rival Tesco’s Clubcard scheme
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Comment & Opinion
Sainsbury’s new Nectar Prices bank on the smug schadenfreude of Tesco’s Clubcard
The supermarket today launched Nectar Prices, which gives cardholders access to lower prices on products in physical stores or online
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News
Sainsbury’s overhauls Nectar scheme with Clubcard-style discounts
Customers will be offered lower prices on more than 300 products including Heinz Beanz, Nescafé coffee and Coke Zero multipacks
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Promotional Features
Four ways to build customer-obsession into your business... and why you need to
The only way to build a better customer experience is to ensure that their satisfaction is a company-wide mission. Nicolas Hammer, CEO of leading customer interaction management platform Goodays (formerly Critizr), reveals how.
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News
Media Bites 22 March: Just Eat, Tesco/Clubcard, John Lewis
Just Eat Takeaway will stop employing its own workers in the UK, as it reverses a high-profile effort to reduce reliance on the gig economy
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Comment & Opinion
Tesco adds Smile-style horror to Clubcard Prices campaign
The ad is vaguely traumatic – and completely arresting
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News
Tesco launches Premium meal deal at £5 for Clubcard holders
The deal, which will sit alongside its existing standard meal deal, incudes brands such as Itsu, Yo Sushi and Pollen & Grace
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Promotional Features
How brands can conquer cost pressures without losing long-term loyalty
With production costs rising and disposable income falling, consumer packaged goods brands need to navigate an increasingly complex commercial environment. But now, a new tool can help you conquer that challenge.
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Range Preview
The supermarkets’ best value dine-in Valentine’s Day deals
There’s not a great deal of spare cash for many this Valentine’s Day, leaving supermarkets to step up their dine-in deals and provide exceptional value to allow lovebirds to celebrate in style – even if that is around the kitchen table
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Comment & Opinion
Tesco is right to assume shoppers will prioritise price over counters
As the cost of living crisis rages, consumers will be more concerned with Clubcard discounts