All Loyalty articles – Page 18
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News
Tesco revamps Clubcard offer and ends Boost events
Retailer is also looking to focus more on everyday low pricing
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Comment and Opinion
If Carlsberg did pubs... for chocolate fans
If you like chocolate and you like beer, then chocolate beer is the drink for you, right?
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News
Carlsberg extends Liverpool FC link as 25th anniversary nears
The tie-up, signed in 1992, will now run to the end of the 2018/19 season
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News
Carlsberg slumps to £270m loss as premium boosts Heineken profits
Heineken and Carlsberg have reported mixed fortunes for 2015, with the Dutch brewer increasing profits and its Danish counterpart slumping to a massive loss.
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News
Molson Coors takes over Staropramen distribution
The brand was acquired by the brewing giant in 2012…
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News
Tesco Direct deliveries buckle under strain of Clubcard promotion
Tesco has been forced to shelved all Express next day deliveries and click and collect services as a result
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Comment and Opinion
Drinking and gaming: how brands and developers are playing nicely
With the average age of a gamer somewhere north of 30, it’s not surprising drink suppliers have associated themselves with video game franchises
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News
Carlsberg restructures UK business as group makes Q3 losses
Carlsberg has begun restructuring its UK business in response to its “deteriorating” performance and September’s Tesco delisting
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News
Carlsberg male grooming gets Beer'd Beauty kit for Movember
The kit (rsp: £40) contains shaving gel, aftershave cream and moustache cream
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News
Tesco's Clubcard Boost promo extended to games and technology
Tesco extends Clubcard Boost to include games and technology
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News
Carlsberg launches Fallout beer aimed at video gamers
Carlsberg has set its sights on the video game crowd with a limited-edition Fallout beer
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News
Carlsberg Northampton workers vote in favour of industrial action
Industrial action could impact Carlsberg deliveries
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Comment and Opinion
Letters: Lidl shows up Tesco's Clubcard as past sell-by-date
Very few people are unquestionably loyal to anything or anyone, save religious movements…
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News
Carlsberg's reported profits tumble 12% amid warning
The brewer’s beer volumes sold in Eastern Europe fell by 18%, which resulted in a 5% fall worldwide
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News
Tesco widens scope of Clubcard boost in summer push
Tesco is to launch a new phase of its Clubcard Boost promotion next week, with a much wider range of products in store involved in the promotions.
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Comment and Opinion
Human touch can be the best marketing tool possible
Carlsberg’s Reddit AMA last week showed that, sometimes, the best way for a major brand to sell itself is on a human level
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News
Carlsberg extends 'If Carlsberg Did...' campaign to new male grooming range
Carlsberg’s new shampoo, conditioner and body lotion – launched last week - feature prominently in visit to a very special barber shop
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News
Sainsbury's sends out Nectar vouchers after Charlton DC fire
Sainsbury’s has compensated over 100,000 customers after a fire at its South East London depot affected deliveries
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News
Carslberg beer volumes fall 3% on Eastern Europe weakness
Carlsberg’s UK business grew about 1% last year on the back of a growing off-trade business, the Danish brewer has reported.