All Loyalty articles – Page 25
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News
Nectar to be squeezed
Sainsbury is aiming to squeeze more out of its Nectar loyalty scheme, after it reported a collapse in annual profits this week from £610m to £15m.The supermarket is planning to include fmcg brand offers for the first time. In the past it has...
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News
Nectar links with Brakes
Brakes has become the first food company to offer a Nectar reward scheme to its trade customers.Through the Nectar for Business scheme launched this week, Brakes is offering independent food operators or retailers two Nectar points for every...
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News
Nectar passes 13 million members
As forecast by The Grocer (September 6, p35) loyalty scheme Nectar’s first anniversary was marked with the announcement of impressive statistics. It now has 13 million accounts in the UK. In the last 13 weeks, 10 million of those accounts have been...
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News
Nectar Points Are Sweeter
If the marketing is to be believed, shoppers across the nation will be lapping up Nectar when the multi-retailer loyalty scheme launches in store on Monday. And, perhaps more than any of the other participants, Sainsbury will be praying it is a...
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News
Nectar prompts City scepticism
Sainsbury is believed to be gearing up for a September 16 launch of the Nectar loyalty card, developed with partners BP, Debenhams and Barclaycard. It will also be keeping up its BOGOF activity throughout the launch period and is expected to...
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News
Nectar partnership gets cool response from City
Anne Bruce Sainsbury is to withdraw eight million Reward Cards from September as it phases in its new collaborative loyalty scheme. The announcement of the Nectar scheme for shoppers at Debenhams, BP and Sainsbury and Barclaycard holders follows...