All articles by Mark Dishman – Page 2
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Comment & Opinion
Bold Bodyform campaign targets period stigmas
‘Why do girls still see blood in their pants and think they’re dying?’ the brand asks
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Comment & Opinion
Cushelle’s koala makes a creepy loo roll brand mascot
The bog roll brand’s new ad hands Kenny the koala his first speaking part in 14 years
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Comment & Opinion
Estrella Damm shares story of sun, beautiful people and beer
Damm is again a bit-part player in its own ad – but this time there is no big star to anchor it
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Comment & Opinion
Coca-Cola hones in on hugs in Olympic campaign
Coca-Cola has cannily drawn on the Olympic spirit for its global ad
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Comment & Opinion
Sophie Turner’s star power turns drinkers on to St-Germain
Turner turns a barman’s head in her search for something ‘different, fresh, fun’
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Comment & Opinion
Barbecue Showdown: all-American meat-fest broadens its horizons
If the idea of the show’s tweaked name is to open it up to more global cuisines, it’s not immediately obvious
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Comment & Opinion
Primula has fun with squeezy campaign
The ad does a solid job, showing off fancy packaging and the pleasing visual impact of some artistic application
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Comment & Opinion
Swizzels reveals the secret to Squashies
The brand takes us to an animated version of its factory to tell us in a fun, silly ad
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Comment & Opinion
Morrisons marks 125 years with conversational campaign
Like Cadbury, Morrisons is marking a big anniversary this year with a time-travelling advert
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Comment & Opinion
Wilding: Knepp Estate film provides inspiring insight into nature’s power
Jurassic Park’s Dr Ian Malcolm might be impressed with what happens when you help nature out
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Comment & Opinion
Evian’s mountaineer meets Alpine mischief makers
Water brand Evian is welcoming us to ‘the mountain of youth’
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Comment & Opinion
Visual cues link Ocado convenience with summertime
The ad sees a series of people reminded to buy items based on some seasonal prompts
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Comment & Opinion
Jude Bellingham brings energy to Lucozade campaign
The brand’s latest ad is a timely take on a previous one featuring basketballers and northern soul dancers
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Comment & Opinion
Usain Bolt strikes a pose for Persil
Appropriately, Persil’s ‘Fast Just Got Better’ campaign whizzes by
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Comment & Opinion
Lynx gets creepy with morally dubious duo
It was only a couple of weeks ago that Lynx launched a funky, wholesome ad for its Fine Fragrance Collection
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Comment & Opinion
Unfrosted: Seinfeld’s Pop Tarts film makes for cheerful family fare
Comic caper sees Kellogg’s race Post to create a heatable fruit pastry
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Comment & Opinion
Dreamies focuses on human Cats in fun faux documentary
Dreamies drops cute animal imagery in favour of a droll doc
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Comment & Opinion
Jason Momoa makes massive impact for Nuii
“Are you hungry for adventure?” asks the new brand ambassador. The adventure in question appears to be a stroll by a nice beach
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Comment & Opinion
I Could Never Go Vegan: a positive, persuasive plant-based argument
The film takes us through all the reasons offered for not going vegan, and patiently argues against them