All articles by Mark Dishman – Page 20
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Comment & Opinion
Mads Mikkelsen... probably the best person for a Carlsberg ad
Carlsberg is playing up its Danish heritage, to give its brew a stronger identity
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Comment & Opinion
Aldi's hamper shows an animated approach to Easter
Like Christmas, Easter prompts a clutch of ads from the retailers
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Comment & Opinion
Classy cues and big Qs in confident Quorn ad
It’s a mark of how far it’s come that Quorn no longer even alludes to its meat-free nature
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Comment & Opinion
Cadbury confuses with 'celebrity' confectionery lovers
We’re all familiar with the marriage of Cadbury Dairy Milk and Oreo by now
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Comment & Opinion
Fairtrade shocks shoppers with Farley & Bell entrapment
‘Don’t feed exploitation’ reads the stern strapline at the end of the Fairtrade Foundation’s ad
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Comment & Opinion
Doritos' baby dragon breathes warmth into chip campaign
“New Doritos Heatburst. It’s a bit like getting a baby dragon.” Rather hard to prove
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Comment & Opinion
Yorkshire Tea's local heroes do some impressive work
Yorkshire Tea has an impressive advertising track record – and its new celebrity-led trio don’t disappoint
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Comment & Opinion
Galaxy pierces hearts with gorgeous Valentines ad
Valentine’s Day may have passed, but it’s still possible to be struck by Galaxy chocolate’s beautifully made ad
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Comment & Opinion
Judge Anna makes a good call for Arla Skyr
Iceland (the country) is a dream come true for advertisers. Think of all the good associations!
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Comment & Opinion
Aldi takes different tack with Duncan the indifferent duck
Aldi’s ad people must be furious that rival Lidl has such a pun-worthy name
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Comment & Opinion
Fibre One misses the mark with weight loss for women ad
It’s time for Adland to tearfully wonder how and why we’ve all become such fat pigs
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Comment & Opinion
Baileys gives in to 2016 with deadbeat festive ad
This year Baileys has dialled down the Charlie and the Chocolat Luxe-style glittery Christmas magic
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Comment & Opinion
Messy mum makes saucy Lyle's Golden Syrup ad worth it
Lyle’s Golden Syrup hasn’t had a TV ad for 25 years
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Comment & Opinion
Asda's werewolf family warms hearts for Halloween
Proof if any more were needed that Halloween is now serious business in the UK comes in the form of Asda’s new ad
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Comment & Opinion
Arla Protein's long take offers a relatable fitness hero
The trouble with ads for fitness products is that the healthy stars too often come over as smug and unrelatable
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Comment & Opinion
George Clooney and Ian McShane are having fun with Nespresso
George Clooney has a new co-star – and a better premise – in his latest Nespresso ad
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Comment & Opinion
Gary puts the thick into thick cut for McCoy's
McCoy’s has updated its ‘flavour calling’ campaign to promote its new thick cut crisps
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News
Captain Birdseye's back! And he's battling a hungry octopus
You can tell the beardy seafood fan is the star of this ad because it begins with a jazzy musical stab
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Comment & Opinion
Mars disability push pays off in new Maltesers ads
It’s hard to fault Mars’ intentions with its promise to include more disabled people in its ads
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Comment & Opinion
Heinz gets Adland archetypes to bang on a can
Heinz’s new ad is almost a great idea