All articles by Mark Dishman – Page 4
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Comment & Opinion
Tesco’s Christmas ad provides bizarre body horror
A dad becomes part Christmas tree, like a Jack-in-the-Green, while his wife turns into a snow-mum
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Comment & Opinion
Jameson chills out with serendipity king José
Jameson’s new ad focuses on relaxation, rather than chuckles
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Comment & Opinion
Hannah Waddingham leads Baileys’ Christmas campaign
Baileys probably thought hiring Hannah Waddingham to star in its Christmas ad couldn’t go wrong
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Comment & Opinion
Peroni braves the snow for first winter campaign
The ad takes place in Turin, purportedly during a period of record snowfall
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Comment & Opinion
It’s party time for Toblerone’s aspirational truffles
Toblerone stands apart from other chocolate brands, and there isn’t really any need to market the main SKU
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Comment & Opinion
Jamie Oliver’s 5 Ingredient Meals: good egg cooks up good food
The focus isn’t entirely on cost. Speed and simplicity are also key to this concept
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Comment & Opinion
Christina Aguilera and Latto pick up the torch for Just Eat
Just Eat has developed a long-running, instantly recognisable calling card
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Comment & Opinion
Marmite ad’s puppets offer a funky reset
Marmite has been overcomplicating things in recent years
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Comment & Opinion
Farmer Merryn helps Ginsters show off Cornish veg sourcing
You can’t question Merryn’s dedication: she works as a scarecrow, ploughs by hand and employs some lo-fi technology to talk to her crops
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Comment & Opinion
Cinthia helps Dove battle female under-representation in video games
Think ‘Dove ad’ and you tend to think of loads of white-clad women, sharing out the compliments
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Comment & Opinion
Samuel L Jackson raises righteous fury on Warburtons’ behalf
Jackson brings some Pulp Fiction style anger to the role of Jonathan Warburton
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Comment & Opinion
A Nation of Kimchi: Korean staple’s versatility explored… but what is it?
Our Korean hosts munch with gusto, but those looking for an introduction will be disappointed
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Comment & Opinion
Silk & Spice hides treasure in island wine stunt
The wine brand has left a bottle of its 2021 Red Blend on a tiny, sunny, sandy island
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Comment & Opinion
Guinness is careful not to jinx Ireland’s Rugby World Cup chances
Ireland play their first game in the men’s Rugby World Cup this weekend, and expectations for the boys in green are high
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Comment & Opinion
Ooft! Tennent’s leans on Scottish heritage – and sense of humour
Tennent’s borrows some of Irn-Bru’s sense of humour for this advert
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Comment & Opinion
Reliable Ritz helps family choreograph a pre-visit clean-up
We’re treated to a funny, cleverly choreographed, quick and cheeky clean-up operation
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Comment & Opinion
Kit Kat knight tackles technological trouble
Kit Kat has gone back in time in attempt to bring its famous ‘Have a break…’ slogan into the 21st century
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Comment & Opinion
McCain enlists dopey celebs to get a lesson in agriculture
Iain Stirling and Roman Kemp help McCain show off its pledge to commit to 100% regenerative farming by 2030
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Comment & Opinion
Poisoned: Netflix film shines light on America’s food safety troubles
Less lurid than you might expect, the documentary looks at why the US is struggling with e.coli and salmonella
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Comment & Opinion
Holy Moly seeks illicit thrills with ‘Colombian export’ campaign
Holy Moly looks to make a point about provenance in this controversial low-budget ad