All articles by Mark Dishman – Page 7
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Comment & OpinionJane Horrocks voices singing turkey in bleak Peta plea
Loudly voiced by Jane Horrocks, the turkey wonders a town, singing guilelessly about Christmas traditions
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Comment & OpinionLily’s Kitchen takes low-budget approach for a cute Christmas
A charming low-budget campaign can capture festive goodwill if done right
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Comment & OpinionTesco’s Christmas ad provides bizarre body horror
A dad becomes part Christmas tree, like a Jack-in-the-Green, while his wife turns into a snow-mum
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Comment & OpinionJameson chills out with serendipity king José
Jameson’s new ad focuses on relaxation, rather than chuckles
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Comment & OpinionHannah Waddingham leads Baileys’ Christmas campaign
Baileys probably thought hiring Hannah Waddingham to star in its Christmas ad couldn’t go wrong
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Comment & OpinionPeroni braves the snow for first winter campaign
The ad takes place in Turin, purportedly during a period of record snowfall
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Comment & OpinionIt’s party time for Toblerone’s aspirational truffles
Toblerone stands apart from other chocolate brands, and there isn’t really any need to market the main SKU
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Comment & OpinionJamie Oliver’s 5 Ingredient Meals: good egg cooks up good food
The focus isn’t entirely on cost. Speed and simplicity are also key to this concept
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Comment & OpinionChristina Aguilera and Latto pick up the torch for Just Eat
Just Eat has developed a long-running, instantly recognisable calling card
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Comment & OpinionMarmite ad’s puppets offer a funky reset
Marmite has been overcomplicating things in recent years
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Comment & OpinionFarmer Merryn helps Ginsters show off Cornish veg sourcing
You can’t question Merryn’s dedication: she works as a scarecrow, ploughs by hand and employs some lo-fi technology to talk to her crops
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Comment & OpinionCinthia helps Dove battle female under-representation in video games
Think ‘Dove ad’ and you tend to think of loads of white-clad women, sharing out the compliments
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Comment & OpinionSamuel L Jackson raises righteous fury on Warburtons’ behalf
Jackson brings some Pulp Fiction style anger to the role of Jonathan Warburton
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Comment & OpinionA Nation of Kimchi: Korean staple’s versatility explored… but what is it?
Our Korean hosts munch with gusto, but those looking for an introduction will be disappointed
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Comment & OpinionSilk & Spice hides treasure in island wine stunt
The wine brand has left a bottle of its 2021 Red Blend on a tiny, sunny, sandy island
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Comment & OpinionGuinness is careful not to jinx Ireland’s Rugby World Cup chances
Ireland play their first game in the men’s Rugby World Cup this weekend, and expectations for the boys in green are high
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Comment & OpinionOoft! Tennent’s leans on Scottish heritage – and sense of humour
Tennent’s borrows some of Irn-Bru’s sense of humour for this advert
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Comment & OpinionReliable Ritz helps family choreograph a pre-visit clean-up
We’re treated to a funny, cleverly choreographed, quick and cheeky clean-up operation
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Comment & OpinionKit Kat knight tackles technological trouble
Kit Kat has gone back in time in attempt to bring its famous ‘Have a break…’ slogan into the 21st century
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Comment & OpinionMcCain enlists dopey celebs to get a lesson in agriculture
Iain Stirling and Roman Kemp help McCain show off its pledge to commit to 100% regenerative farming by 2030