All Marketing articles – Page 153
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News
Holland & Barrett campaign aims to help boost immune systems
Holland & Barrett poses the question Are You Winter Body Ready? with polar bear in shop windows
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Comment and Opinion
How fmcg companies can be seen by shoppers
Fmcg companies have for a long time put effort into understanding consumer needs and occasions
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News
Buzz Aldrin lands for latest Quaker Oats campaign
The second man on the moon is the star of the push for the PepsiCo brand
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News
Müller renews backing for British Athletics
Dairy giant will also back NBA basketball match in London on 17 January
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News
Sanex advert banned over misleading moisturising claims
Ruling follows complaints from skincare giants Beiersdorf and Unilever…
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News
Rustlers readies £2.5m campaign and 80 Years of Torment ad
The Kepak Convenience Foods brand hopes to add £50m to the micro-snacking category
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News
Heineken offers BT Sport prizes in Champions League promo
A weekly draw will see a total of 4,500 people bagging half-price BT Sport subscriptions
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News
GSK launches cold and flu awareness push, revamps Oilatum
TV ads will focus on Day & Night Nurse and Beechams Max Strength Sore Throat Lozenges
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News
Lyle's Golden Syrup returns to TV after 25 years
The new television ad is the brand’s first since 1991
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News
SCA launches promotional pushes for Velvet Comfort and Plenty
Company also announces new tie-up with the new Trolls movie
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News
Marmite sales rocket following Unilever-Tesco row
Uplift was the result of the abundance of Marmitegate reports, says IRI
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News
Laithwaite's and eBay look to get wine lovers in the mood
carThe wine specialist is the first to use eBay’s new ‘mood marketing’ tool
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News
Always Soft & Fit gets Sensitive revamp to highlight comfort
Refreshed look is aimed at “a new generation of girls”
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News
Cadbury unveils £10m Easter choc campaign
Mondelez is gearing up for another heavyweight push for Cadbury Creme Egg
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News
Del Monte links with Disney to launch Squeezie fruit pouches
The ambient products will feature Mickey or Minnie Mouse on the front
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News
The Happy Egg Co gets 'contagious' new TV campaign
The new campaign launched on 16 October with a 30-second TV spot during The X Factor
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Comment and Opinion
Asda's werewolf family warms hearts for Halloween
Proof if any more were needed that Halloween is now serious business in the UK comes in the form of Asda’s new ad
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News
Birds Eye peas back on TV screens with Patsy Kensit
The ad comes 43 years after Kensit made her debut on British screens for the brand’s Peas Go Pop ad
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News
Smirnoff #whatwebring YouTube advert survives complaints
Three complaints were submitted on behalf of the Youth Alcohol Advertising Council, but none were upheld