All Marketing articles – Page 159
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News
Aquafresh reveals Comic Relief-branded packs and promotion
From now to the end of March, 10p from the sale of every specially themed box will be donated to the charity
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Comment & Opinion
Galaxy pierces hearts with gorgeous Valentines ad
Valentine’s Day may have passed, but it’s still possible to be struck by Galaxy chocolate’s beautifully made ad
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News
Sainsbury's #fooddancing ad proves a hit on Twitter
The 6,788 mentions on Twitter since launch on 18 January are overwhelmingly positive…
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News
New Co-op ad champions Fairtrade and British sourcing
The society is targeting a million new members by the end of 2017 - a year ahead of its original plans
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News
Captain Birdseye to front £4m campaign for coated fish
Iconic character has been limited to promoting fish fingers until now
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News
Lucozade Zero to add Original flavour and launch £7m push
The new variant was the ’by far the most requested’ after the range’s launch last spring
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News
Alessandra Ambrósio to promote Cîroc vodka globally
The activity will include exclusive moments with the supermodel shared across the brand’s social media
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News
PG Tips launches Comic Relief #1MillionLaughs push
Shoppers will be able to message the brand’s Monkey via a Facebook chatbot
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News
JimJams spread prepares Healthiest Pancake Day Ever push
A month-long series of events will be held in Tesco from 13 February
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News
Blossom Hill adds Zinfandel fizz for Valentines and mums
The limited edition range features colourful bows tied to the bottle necks to create a festive vibe
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News
Shaws of Huddersfield plays up history with redesign
Caramelised Red Onion Chutney NPD is set to be the new look’s ‘signature’ product
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News
McCain hosts Emmerdale-themed Village Raffle promo
Ten Mini Countryman cars are up for grabs, as well as Emmerdale set tours and gastro pub dinners
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News
Walkers kicks off Champions League TV ad campaign
A new ad features football fans gathered in a variety of locations to watch a match
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News
Bear Nibbles turns Alphabites box into bear with redesign
The revamp has clearer focus on the cereal brand’s nutritional credentials
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News
Caterforce updates image with new logo and strapline
Rebranding aims to position itself as a “group with increased confidence’
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News
Up&Go kicks off campaign to promote new look
The ’significant’ spend covers press, OOH, radio, PR and social media
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News
Higgidy brightens up its pie packaging
A flap on top of the box lifts up to show off the product and introduces a new strapline
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News
Triathletes Alistair and Jonathan Brownlee in Aldi partnership
The brothers join other Team GB members in supporting Aldi’s Get Set to Eat Fresh educational programme
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News
Babybel gets limited edition range for Comic Relief
Brand has raised more than £1m for charity appeal over past 10 years
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News
US nut brand Planters kicks off first UK multimedia campaign
With a £2.5m spend, the push has begun with a 30-second ad featuring an animated Mr Peanut