All Marketing articles – Page 161
-
NewsCoca-Cola Zero Sugar gets £4.5m Tastes More Like Coke push
Activations include a 20-second TV commercial that will run until the end of February
-
NewsKinder Surprise reveals this Easter’s pink and blue eggs
The 2017 lineup is produced under licence from Mattel and Warner Bros
-
NewsFruittella adds first sugar-free and reduced sugar lines
£1.7m support will include headline sponsorship of new ITV show Little Big Shots
-
NewsYoung's launches multimillion ad campaign for Gastro fish
A TV advert featuring Malcolm the Cat, Young’s Seafood ambassador, will debut across three channels on 18 January
-
NewsAldi establishes five-year link with Teenage Cancer Trust
Discounter will aim to raise a total of £5m for charity
-
NewsCoke Christmas tour 'should be banned' say health experts
Coca-Cola strongly defended the use of the truck in its marketing
-
NewsWhole Earth marks 50th birthday with first OOH push
Activity is supported by videos starring endurance athlete and blogger Sophie Radcliffe
-
NewsCoupon scammers raking in nearly £250,000 a year
The Institute of Promotional Marketing has warned of print at home style-fraud and ‘Frankenstein’ fakes
-
NewsAldi off the hook after salmon TV ad attracts complaints
Advertising Standards Authority dismisses complaints over salmon sourcing depiction
-
Comment & OpinionDave's new ads: hot or not?
Tesco has launched a series of ’love stories’ to promote the quality of its food
-
NewsTesco puts food quality centre stage in new ad campaign
Supermarket giant launches a major new advertising campaign to woo customers by stressing the quality of its food
-
NewsHello Fresh launches 'revolution' with new Tube adverts
The campaign launched on New Year’s Eve and runs throughout January
-
NewsHelen Skelton and Simon Rimmer back British eggs
The celebrities will share their favourite egg recipes and tips on healthy eating
-
NewsCadbury Creme Egg ‘super-fans’ star in £4m TV ad
The campaign is the brand’s first new small screen creative in four years
-
NewsPip & Nut pops up in Selfridges and launches cookbook
The brand will take residency at the London retailer for a month from 9 January
-
NewsSir Mo Farah makes way for new Quorn champs
Adam Peaty and Kate Richardson-Walsh are the brand’s latest stars
-
Comment & OpinionFibre One misses the mark with weight loss for women ad
It’s time for Adland to tearfully wonder how and why we’ve all become such fat pigs
-
NewsMars unveils Braille bus stop advert for Maltesers
The creative plays a recorded message to let people know it is written in Braille
-
NewsAmbrosia gets year-long promotion to mark centenary
Shoppers have the chance to win 100 prizes each month
-
NewsLidl readies 'Big on Quality, Lidl on Price' ad campaign
The first ad will air on Friday 6 January during Channel 4’s Big Fat Quiz of Everything