All Marketing articles – Page 165
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News
Camden Town Brewery set for off-trade assault
New-look packaging rolled out this week, along with Camden’s first-ever ad campaign and a sampling push
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Comment and Opinion
Food & drink's five most complained about TV ads of 2015
The most complained about food & drink ads of 2015 offer a curious insight
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News
Asda's first James Martin advert to screen tonight
The advert is the first creative for Asda from Saatchi & Saatchi
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News
Co-op quizzes shoppers on sports as part of summer push
The survey asked 3,300 UK adults about their thoughts on events such as the Euros, Wimbledon and the Olympics
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News
Ferrero brings back banana-flavoured Tic Tac Minions
Each yellow sweet features the face of a character from the Despicable Me and Minions films
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News
Dreamies launches limited edition Snacky Mouse toy
The limited edition toy comes with a 60g bag of cheese-flavoured treats
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News
There's A Beer For That links with Picturehouse and Telegraph
The initaitives seek to promote beer as an accompaniment to food and events
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News
M&S launches TV ad to promote Patron's Lunch picnic range
The 10-second TV spot coincides with M&S’s official partnership of the historic Patron’s Lunch
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News
Indian Sun gin pledges 50% of profits to Born Free Foundation
The new premium drink aims to “remind people how good gin can be”
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News
CCEP celebrates Appletiser's 50th birthday with Ascot activities
Appletiser is working with singer Sophie Ellis-Bextor and awardwinning cocktail expert Richard Woods
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News
Julien Macdonald teams up with Tesco for fashionable bag
Tesco will donate 50p to Graduate Fashion Week from each designer bag it sells
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News
Stella Artois Cidre overhauled to reflect premium positioning
Revamp follows “sophisticated” new look for stablemate Stella Artois
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News
The Glenlivet rolls out 'mysterious' Cipher single malt
Presented in an opaque black bottle, the limited edition comes with a £100 price tag
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News
Tesco gets behind The Neales' bid for Father's Day number one
The band’s youngest member Phil Neale is a Tesco brand manager
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Comment and Opinion
Do sex-specific products have potential?
There’s been a rise in product launches targeted specifically at women or men both in the UK and in the US
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News
Britvic unveils Extend Your Weekend drive for Lipton Ice Tea
The drinks brand will hold eight Monday morning events across London between 20 June and 8 August
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News
Wolf Blass becomes Manchester City wine partner
The tie-up – reaching 240 million MCFC fans – will include store promotions, merchandising, giveaways, and social media
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Comment and Opinion
Deliveroo serves up lessons in marketing and quality of product
Today’s brand-awareness mega-success caps off an impressive week for Deliveroo
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Comment and Opinion
Kelly's ice cream's Cornish cred
You’re either straining to make out words, completely bemused, or grinning at the novelty and audacity
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News
Nomad rapped for Birds Eye ad that ‘overstated’ portions
Consumers were likely to assume a single pack was suitable for two people, ASA ruled