All Marketing articles – Page 181
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News
Zeo soft drink brand's campaign to educate on sugar content
The push goes live next week and is based around three educational short films
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News
Walkers launches patriotic packs to celebrate Queen's 90th
Beef & Horseradish features a Beefeater design, while Chicken & Stuffing has Queen’s Guard imagery
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News
Walkers rolls out Salt & Victory crisps to Leicester shops
Profits will go to the LCFC Foxes Foundation, which raises funds for regional charities
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Comment & Opinion
Dakota Johnson stars in a pretty (pricey) puff for Estrella
Big-shot director Alejandro Amenábar is behind this lush 10-minute short starring Estrella Damm beer
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Comment & Opinion
BBC recipe archive cull opens up new opportunities for retailers and brands
The BBC’s archive of more than 11,000 recipes faces being axed
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News
M&S continues adventures with 'Spirit of Summer' ad campaign
M&S has launched 300 new lines inspired by the Americas
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News
Chris Heyn promoted to marketing director at Gü Puds
He will be responsible for driving consumer marketing and innovation agenda
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News
Volvic Juiced to get £1.8m push including E4 partnership
The campaign is the four-year old brand’s largest to dae
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Comment & Opinion
Walkers could do more to capitalise on Leicester City
Walkers could do more to capitalise on Leicester’s astonishing feat
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News
Birds Eye brings back 'Waffly Versatile' for breakfast range
The return of the jingle is part of £1m marketing investment by brand
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News
Walkers leads celebrations as brands mark Leicester City win
The snacks brand will hand out special-edition bags of ‘Salt & Victory’ in the streets of its home city
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News
Angry Birds Movie promos for Peperami & Petits Filous Frubes
Both on-pack promotions offer film goodies and holiday prizes
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News
Maltesers' birthday ads celebrate 'lighter side of life'
The £10m campaign marks the brand’s biggest spend on the small screen
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News
Ambrosia unveils 'Taste of Happy' TV ad for Deluxe custard
The slot is the first in a £3.2m campaign for the brand
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Comment & Opinion
We can do better than QR code scanning
The opportunity to connect with gadget fans and nerds once more clearly proved irresistible for Nestlé
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Comment & Opinion
Gary Lineker wins (again) in Walkers holiday promotion
It’s been a big week for Gary Lineker, whose beloved Leicester City miraculously won the Premier League
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News
Müller Yogurt & Desserts in £250,000 Olympic giveaway
Brand recruits Olympic legend Kriss Akabusi to front ad campaign
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News
WeightWatchers from Heinz makes food the 'hero' in packaging revamp
The new look features larger imagery to showcase the dishes
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News
Carling strikes three-year partnership with the Premier League
The beer brand will be a co-sponsor along with Barclays, Nike, Electronic Arts and Barclays
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News
Capri-Sun gets new look, new line and Color Run partnership
And the Squeeze the Day on-pack promotion returns for its second year