All Marketing articles – Page 187
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News
Is egg industry planning accreditation scheme for processed eggs?
Trademark application could pave way for accreditation scheme for processed food products
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News
Tuckey's revamps Proper biscuits and adds shortcake extension
Biscuit brand Tuckey’s Proper has been revamped with a new look and variant
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News
Morrisons Milk for Farmers dairy brand goes nationwide
The Milk For Farmers brand was introduced after Morrisons came under fire for its milk procurement policies
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News
HP Sauce gets set for Movember with new photo competition
HP Sauce has launched a partnership with the Movember charity campaign for the fifth successive year
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News
Chiquita launches first UK marketing campaign
Banana brand Chiquita has launched its first ever UK consumer campaign by advertising on 300 London taxis.
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News
Tesco's Price Promise overhaul to launch across the UK on Monday
Tesco’s Price Promise to become Brand Guarantee as own-label dropped from price-matching scheme
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News
All because... Cadbury seeks a 21st century Milk Tray Man
Cadbury marks 100th anniversary of Milk Tray with a nationwide search for a new Milk Tray Man
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News
Wyke Farms targets strong overseas growth with British focus
Wyke Farms sets ambitious growth targets for exports after packaging revamp
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News
Maxxium reveals strategy to grow Courvoisier brand in UK
Maxxium to target millennials and promote premium variants
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News
Indie Beer Can Festival returns for a second round
The Indie Beer Can Festival - which gives brewers the chance to get their beers canned - will return next May
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Comment and Opinion
Hovis back on the bike as kids flee CGI nightmare
Hovis, a boy on a bike… you know what to expect. Except the bread lackey of the 1973 ad has been replaced
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News
Majestic Wine in craft beer challenge for Oktoberfest
The event seeks to find ‘the best craft beer in Britain’
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News
Arla to roll out delayed Arlagården farm assurance scheme
The scheme, intially planned for last year, will now go live in the UK in October
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News
Retailers score high at 2015 Blas na hEireann Irish Food Awards
SuperValu emerged as the top-scoring retailer by some distance at this year’s Irish Food Awards
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News
Supermarkets use 5p bag charge to support dementia research
Retailers back dementia research through 5p bag levy
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News
Families to feature in 'real-time' McCain TV ads
McCain has today launched a TV push to reinforce its positioning as ’synonymous with teatime’
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News
Wyke Farms gives Cheddar portfolio a revamp
Wyke Farms has given its Cheddar portfolio a £1.6m revamp in a bid to achieve a four-fold sales increase
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News
Mizkan Euro gives Haywards pickles new look and recipes
Mizkan Euro is relaunching the Haywards brand as it looks to revive the pickled vegetable market…
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Comment and Opinion
How brands can get Instagram right
Rob Wainman of We Are Social sets out the dos and don’ts for fmcg brands