All Marketing articles – Page 194
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NewsFlorette Superfood Salad gets new year push
Florette is to spend more than £500,000 on a new year marketing push to promote the benefits of its Superfood Salad
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NewsHipp Organic announces new sampling campaigns
The brand has linked with Bounty Parenting Club and iChild…
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NewsBisto marks Spare Chair Sunday loneliness campaign with TV ad
The ad celebrates the act of inviting an elderly person round for Sunday lunch
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NewsThe Co-op rapped by ASA over 'irresponsible' radio ad
ASA bans Co-operative Group summer drinks advert
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NewsElla's Kitchen promotes charity push with Downton Abbey video
The video promotes Ella’s Kitchen’s Jingle Belly Christmas Dinner
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NewsKelloggs's gives away Olympics trips as Team GB partner
The week-long trips to Rio are each worth £15,000
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NewsDisaronno shows off Roberto Cavalli connection in new TV ad
The limited edition bottle features in the advert
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NewsNisa promotes Heritage own-label range with lorry ads
Nisa points to its Heritage with new 3D lorry livery…
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NewsWeightWatchers goes 'Beyond the Scale' with biggest change in 50 years
The new programme is described as a “more holistic and personalised” approach to weight loss
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NewsAG Barr reveals first new Christmas ad for Irn-Bru in nine years
The ad celebrates the gift of giving - with an Irn-Bru twist
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NewsThe Co-op Group looks to the past with new logo trademarks
The Co-operative Group could return to using its old Co-op identity for its shops and products
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Comment & OpinionX-Rated Foods: why the watershed will be breached
Consumption of sugar and child obesity is the responsibility of every fmcg brand
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NewsTesco launches massive pre-Christmas sampling campaign
Tesco launches major Christmas sampling event across its stores
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Comment & OpinionStudent welcome boxes show key way to lure millennials
Millennials know their own minds, and satisfaction in every experience is key to them
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NewsProcter & Gamble rapped by ASA for Always Discreet ads
It follows a complaint from rival SCA Hygiene, maker of Tena Lady
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NewsProtected food names are being rendered meaningless
My enthusiasm for the European protected food names schemes has been waning for years
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NewsTyrrells launches first ad campaign in its 13-year history
Tyrrells is next week rolling out the first above-the-line advertising push since its launch in 2002
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NewsStar Wars-themed Volvic mineral water bottles launched by Danone
Danone is hoping the launch of limited-edition Volvic mineral water bottles will make a splash with Star Wars fans
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NewsBovril back on TV for first time in 20 years
The ad will launch on ITV during Tuesday’s Coronation Street
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NewsUnilever gives Stork with Butter a Christmas baking campaign
TV ad will be supported by digital display, VOD and sponsored social media activity