All Marketing articles – Page 221
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News
Müller whips up new ad for Greek-style Bliss Corner yoghurt
Müller is backing its new whipped Greek-style yoghurt Bliss Corner with a TV push.
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Rankings
Britain's 100 Biggest Alcohol Brands 2014
Our 2014 survey of Britain’s Biggest Alcohol Brands shows we are drinking more and paying more for the pleasure. But is the value and volume turnaround sustainable, or was it just generated by 2013’s heatwave?
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News
Raccoon crisps anyone? Walkers unveils Do Us A Flavour finalists
Walkers has unveiled the six new crisp flavours created by members of the public for its Do Us a Flavour promotion.
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News
Anchor Spreadable TV ad to mark 'everyday family moments'
Anchor Spreadable will hit TV screens on 21 July with a new ad celebrating “everyday family moments.”…
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News
Annabel Karmel in first TV ad; Little Dish targets royal baby
Toddler ready meal brands Annabel Karmel and Little Dish are arch rivals but they are taking wildly different approaches…
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News
Steve Chantry named Birds Eye UK marketing director
Steve Chantry is the new UK marketing director for Birds Eye.
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News
Spam, spam, spam... and Monty Python popcorn
And now for something completely different… Spam popcorn.
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Comment and Opinion
Retail lessons from the World Cup
With the 2014 Fifa World Cup now over, it’s a good time to reflect on how big tournaments affect shopper behaviour…
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News
Mondelez rolls out cross-brand promo on sugar confectionery
Mondelez is launching its first cross-brand promotion in sugar confectionery…
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News
Ceri Bennett appointed Pukka Herbs marketing director
Pukka Herbs has appointed Ceri Bennett as marketing director…
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Comment and Opinion
Southern Comfort goes back to the bar with pleasingly silly ad
Southern Comfort continues its ‘whatever’s comfortable’ push with a pleasingly bizarre effort…
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News
The Happy Egg Co backs bees with new on-pack promotion
The Happy Egg Co has launched an on-pack promotion highlighting its efforts to help bees…
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Comment and Opinion
Great digital marketing content won the World Cup this year
Which official World Cup sponsor is winning the social sharing battle? Answer: None of them…
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News
Ritz Crackers return to TV screens - after 30 years
Ritz Crackers return to TV screens for the first time in 30 years on Monday…
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News
Cider brand K talks up premium quality with rebrand
Cider brand K is sporting a sophisticated new look in a bid to better reflect the brand’s premium positioning.
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News
Cadbury Dairy Milk mixed with Chips Ahoy in new Mondelez tie-up
Mondelez has revealed its latest Cadbury Dairy Milk branding partner – a cookie brand many Brits will have never heard of…
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News
Oreo Double Stuff campaign links to The Only Way is Essex
Mondelez has got this marketing thing licked. New Oreo Double Stuff campaign Lick for It kicks off on 6 July…
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News
Former Heineken director takes to the road with Dune Surfer
John Hunt is hoping to drive supermarket listings with an experiential push for his Dune Surfer beer…
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News
Yorkshire Provender returns to meal pots market
Yorkshire Provender is relaunching its meal pots range just three months after axing the products…