All Marketing articles – Page 235
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NewsFree-from supplier Soupologie listed in Dunnes
Free-from soup brand Soupologie has secured its first multiple listing…
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Comment & OpinionAldi scores with Graham Taylor's cider-spilling World Cup ad
We’ve enjoyed Aldi’s simple and clever price comparison ads for some time now, but its World Cup special deserves praise…
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Comment & OpinionSpanish wines look to score
Tapas Fantasticas, despite its name, is an event all about wine - namely, Rioja wine, which wants to build its presence in the UK.
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NewsHeart of England Fine Foods goes into liquidation
Heart of England Fine Foods (HEFF) has gone into voluntary liquidation, it was announced today.
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Comment & OpinionAdidas social media strategy finds value of true fans
How to capture the attention of your target demographic at a highly important but ‘noisy’ time?…
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News‘Big retailer’ circling Online Pound Store as sales and visits soar
Onlinepoundstore.co.uk was launched in February A rival is looking to snap up website onlinepoundstore.co.uk, its founder has claimed.Garry Almond, who launched the site in February, said the company had been approached by “a big retailer” who had “offered to buy it out”.However, he refused to be drawn ...
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NewsWarner's Budgens rolls out Taste Club loyalty card
Warner’s Budgens rolled out its Taste Club card to customers at its Broadway store in Worcestershire this week…
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Category ReportFocus on Butters, Spreads & Margarine
Since Mary Berry burst back on to our screens in Bake Off, butter has been booming. Can other spreads cash in on?…
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NewsCo-op claims own-label boost from Fair & Square campaign
The Co-operative Group has reported strong own-label sales increases following its recent ‘Fair & Square’ ad campaign and own-label revamp.
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NewsThe Collective to shake up dairy drinks market with new range
The Collective is making a play for the dairy drinks category, with the launch of premium British-made yoghurt drinks…
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NewsObituary: Jill Keen, former Somerfield marketing director
Allan Leighton has led tributes to former Somerfield marketing director Jill Keen, who passed away on 27 May…
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Comment & OpinionThe first World Cup for women too!
Only days to go until Fifa 2014 begins and excitement is reaching fever pitch…
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NewsHarrogate Spring water rolls off new bottling line
A new bottling line at the Harrogate Water plant in North Yorkshire has begun operation.
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News‘Competitive’ Tesco fights back on price with new ad blitz
Tesco today stepped up the battle for hearts and minds in the supermarket price war with a new advertising blitz.
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NewsASA overturns ban on Kronenbourg’s Eric Cantona ad
An ASA ruling against Kronenbourg 1664’s Eric Cantona TV ad has been overturned on appeal.
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NewsMapa Spontex You range wins UK listings
Distributor Mapa Spontex is launching a new brand of natural cleaning products this week…
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NewsDisney's Frozen to feature as new Poundland toiletries range
Licensed products specialist H&A is bringing Disney’s Frozen – the biggest animated movie in history – to the toiletries m…
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NewsSimply Fresh targets 350 c-stores by 2019
Fast-growing symbol group Simply Fresh has laid out ambitious plans to grow its estate to 350 c-stores within five years…
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Comment & OpinionTitania has European ambitions and there's good booze news
Given Daddy’s hatred for Bloody Europe, we were all quite surprised when he announced he wanted to become an MEP….
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NewsM&S eschews supermarket price war with food quality focus
Marks & Spencer is launching an in-store campaign to highlight the superior quality of its Simply M&S range…