All Marketing articles – Page 274
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News
MARKETING DIRNKS: We can turn British market round'
In its bid to rebuild the franchise for German wines in the UK, producers are being offered a cash incentive to come up with innovative wines and marketing plans. The German Wine Institute has set aside £75,000 which will be awarded to up to three...
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News
Dairy Crest marketing chief joins Duchy Originals as md
The Prince of Wales' food brand Duchy Originals has appointed Belinda Gooding as its new managing director. She takes up the post in June. Currently the group marketing director at Dairy Crest, Gooding has worked on the launch of its organic cheese...