Women’s health supplement brand Health & Her is to make its TV advertising debut this bank holiday.
It will air on Monday (2 May) during the first break in Channel 4 documentary ‘Davina McCall: Sex, Mind & the Menopause’, scheduled for 9pm.
Inviting women to “discover you again”, the ad for the Health & Her Perimenopause Multi-Nutrient Support supplement range will run across C4 and ITV until 8 May.
The brand “decided to launch our first TV advert during this crucial documentary on menopause as we want to continue to ignite the conversation around perimenopause and help more women identify the signs early” said co-founder Gervase Fay.
She and Kate Bache launched Health & Her in 2019 to provide women with products and services to best manage perimenopause and menopause. They include Perimenopause Multi-Nutrient Support, a blend of vitamins, minerals and botanicals “designed to help support in nine ways when women first start noticing changes – mentally and physically” according to the brand.
Health & Her launched Perimenopause Multi-Nutrient Support in May 2021 (as Perimenopause Multi-Symptom) with its own support app, which it claimed was a first for the supplements category.
The brand aimed to help “women in the UK rediscover themselves again and reinforce that they are not alone” Fay added. “We have a no-nonsense approach when it comes to providing advice and solutions to women who are experiencing changes they don’t understand or comprehend.”
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