Archive of all Mars articles – Page 4
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News
Starburst to make non-HFSS debut with Fruit Squares sweets duo
The NPD (rsp: £1/25g) is made with 80% concentrated apple purée
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KVI Tracker
Tesco dodging new disputes as Mars Petcare prices soar
Tesco hauled Mars and Heinz products from its shelves last summer; both companies landed big price hikes last month
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News
Mars shrinks Ben’s Original rice pouches to mitigate soaring costs
While the packs have shrunk, shelf prices have remained the same for certain products, Assosia data reveals
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News
Mars and Ferrero unveil new Easter lines for range of brands
Ferrero said it was ‘confident consumers will still want to spend on special occasions’ despite the cost of living crisis
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News
Galaxy takes on McVitie’s with duo of chocolate digestive biscuits
’There has been very little challenge to the market leader in recent years, even though research would suggest that there is space for a market challenger brand to occupy’, said Mars
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News
Cooking sauce sales plummet as Brits avoid scratch cooking
Sales of ambient cooking sauces fell by 4.3% to £724.2m, while volumes plunged 10.1% in the 52 weeks ending 5 September 2022
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Comment & Opinion
Mars removing Bounty from Celebrations is a classic PR distraction tactic
Getting shoppers talking about Bounty is more comfortable for the supplier than chat about shrinkflation, shortages or reformulations
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News
Mars quietly reformulates swathe of Galaxy chocolates
Galaxy Milk tablets, Ripple chocolate bars and Minstrels now contain more skimmed milk powder than cocoa butter
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News
Mars creates ‘virtual twins’ of global factories to digitally test production changes
These virtual representations of the sites – created in collaboration with Accenture – are fed with real-time data and used to “predict and optimise” any tweaks
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News
Iceland launching exclusive Mars desserts range in time for Christmas
The range includes a Galaxy Caramel Wreath, a Galaxy Yule Log, Snickers and Mars Dessert Bars and a Twix Chocolate Caramel Tart
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News
Mars core confectionery lines in short supply with supplier blaming high demand
Core lines of Mars treats have been in short supply
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News
Mars drawing fire from wholesalers over PMP margins
The Grocer understands that Mars this week agreed to a u-turn on plans to reduce the shared margin on some but not all key confectionery lines
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News
Mars petfood prices surge in supermarkets amid Tesco dispute
The price of Chappie Adult Wet Dog Food Tins Favourites in Loaf 24x412g rose from £15.49 to £21 in Asda – a 35.6% increase
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News
Ben’s Original launches scholarship scheme for black hospitality workers
It will offer 15 funded places on selected courses offered by Leiths School of Food & Wine, London
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News
Maltesers sharing packs shrunk as owner Mars cracks down on costs
Its 189g Maltesers packs have been swapped for 175g packs
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Comment & Opinion
Magnum, Flora, Twix… shrinkflation is rife, but shoppers will only take so much
Shrinking packs during the worst cost of living crisis in 30 years risks undoing years of brand loyalty
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News
Kind targets health-conscious shoppers with lighter Thins snack bars
Despite weighing in at under 100 calories each, the bars are classified as HFSS in line with the wider Kind range
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Comment & Opinion
Heinz and Mars won’t beat Tesco in a PR battle over price rises
It’s an open PR goal for Tesco as the consumer’s guardian against the big ‘profiteering’ brands, says David Sables, CEO of Sentinel Management Consultants
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News
Tesco and Mars face off over petfood prices
It is understood the petfood giant – which owns Sheba, Whiskas, Pedigree and Cesar – has paused supply to the retailer
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Analysis & Features
Why Mars vegan chocolate is disappearing from the major mults
Mars insists its chocolates should be ranged in the free-from aisle, despite being unable to label its chocolate ‘100% dairy-free’