All Mars articles – Page 8
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News
Mars launches chilled Milk Snack chocolate dessert bar
Milk Snack is a combination of sponge, malted chocolate mousse, caramel, and milk chocolate
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News
Mars & Snickers bars to get less sugar and more protein
Newly merged Mars Wrigley Confectionery announced this week that the two new SKUs would be available from January
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The Big Interview
David Manzini: big interview with Mars Wrigley's metropolitan
Business leaders don’t come more cosmopolitan than David Manzini
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News
Dolmio adds Veggie Goodness range of healthier sauces
Four variants are rolling out this week promising two portions of fruit & vegetables in every serving
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News
Mars unveils Skittles Chewies and Starburst Minis
Mars is predicting £16m first-year sales for the duo, which will be backed from around mid-September by a £2m digital push
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News
Maltesers goes posh with foil-wrapped Truffles
The chocolates are made from the typical Maltesers milk chocolate and crunchy malted milk, with a new malty crème
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News
Maltesers puts women centre stage in pair of ads
The two comical clipss are based on conversations with a diverse range of women about their experiences
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News
Mars Wrigley denies plan for ‘disc-shaped’ Maltesers
Tabloid reports at the weekend claimed a new shape had been revealed at a TV ad audition
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News
Mars abandons front-of-pack labelling system campaign
Confectionery giant said the new plans “lacked credibility”..
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News
Confectionery giants seek portion control ideas from shoppers
Mondelez, Ferrero and Mars Wrigley plan to crowdsource comments for their Be Treatwise initiative
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News
Wrigley launches sugar-free Starburst Chewing Gum
Wrigley plans to bring “a candy-like experience” to the gum category
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News
Helen Warren-Piper appointed sales director at Mars Pet Nutrition
Warren-Piper joins Mars from Premier Foods, where she spent five-and-a-half years, reaching the position of UK marketing director
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Profiles and QandAs
My food & drink job: Carla Mendoza, technical lead, Mars
Working in food means having the opportunity to influence how products are made that touch millions of lives, says Carla, who works as a technical lead at Mars
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News
Mars buys stake in healthy snacks business Kind
Mars has invested in a minority stake in global snack bars manufacturer Kind as it seeks to boost its global healthy eating credentials
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News
Mars pledges Sustainable Rice Platform sourcing for brands
The environmental push also includes sharing “innovative farming methods” with farmers…
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News
New Galaxy TV ad replaces Audrey Hepburn in £3m push
Actor Jade Anouka appeard in the brand’s first new creative in four-and-a-half years
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News
Mars cuts raft of Uncle Ben's ambient meals
At least 13 ambient meal SKUs have been culled by the fmcg giant
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News
Dolmio unveils no added sugar sauce range in smaller jar
The lineup will be supported by the first ad in 12 years not to feature the brand’s puppets
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News
Mars Food builds healthy portfolio with acquisition of Tasty Bite
Mars Food has agreed to acquire the owner of all-natural Indian and Asian food brand Tasty Bite, which has been sold in UK supermarkets since 2016.
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Analysis and Features
Can Goodness Knows take a chunk out of the 'lifestyle' snacking market?
Mars’ fruit and nut bar launch aims to tempt new shoppers into the category