Archive of all Mondelez articles – Page 15
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News
All because... Cadbury seeks a 21st century Milk Tray Man
Cadbury marks 100th anniversary of Milk Tray with a nationwide search for a new Milk Tray Man
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News
Mondelez investing £75m in new Cadbury production line
Cadbury has opened a new state-of-the-art production line at its chocolate factory in Bournville, Birmingham…
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Cadbury licences get set for Halloween
Burton’s Biscuits and Premier Foods have each unveiled Halloween NPD for their Cadbury licensed ranges
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Analysis & Features
Ritz Crisp & Thin - Sea Salt & Black Pepper: acid test
With take-home sales of crisps overtaken by savoury snacks for the first time this year…
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News
Belvita range expands with 'more versatile' softer biscuits
Mondelez is expanding Belvita – back in growth after a weak performance last year – with a range of softer biscuits…
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Analysis & Features
Cadbury Dairy Milk Puddles: acid test
Mondelez has expanded its Cadbury Dairy Milk brand with these 90g tablet bars, available in hazelnut and mint…
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News
Trebor refreshes identity as it looks to master mintyness
The new packs feature the slogan ‘Master of mintyness’ under the brand name
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Mondelez brings wonder to Oreo with new ad push
Mondelez is hoping to release the inner child in everyone in its latest TV push for Oreo.
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Cadbury, Terry’s & more: Mondelez unveils plans for Christmas 2015
The supplier has big plans for reviving Christmas confectionery sales after a flat 2014; with exclusive product shots
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Cadbury unveils Smashable Marvellous Creations format
Cadbury has unveiled a new format and flavour for its £50m Marvellous Creations brand
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Marvellous Creations SKUs face axe in reset
Mondelez is axing several lines from its award-winning Cadbury Dairy Milk spinoff Marvellous Creations
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News
Cookie Core campaign, Boursin makes sense, Delamere loyalty
Ben & Jerry’s has launched a £3.5m push to support its Cookie Core lines. Running now, the campaign…
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News
Cadbury: 'Instagram has trebled views for our online ads'
The chocolate maker used the site, in addition to TV and print ads, as one of Instagram’s first customers since it launched an ads service in September last year
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Cadbury Dairy Milk Puddles emerge from Mondelez NPD pool
The bars have been developed by the Cadbury R&D team at Bournville, and are manufactured in Germany
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News
Mondelez uses holographic virtual assistants in Belgium
Tensator’s Virtual Assistants could be a masterstroke by the confectionery giant
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News
'Creme Egg sales are flying,' says Barnard over reformulation
Cadbury’s Creme Egg reformulation furore was ‘a storm in an eggcup’ says Mondelez boss Mary Barnard…
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Cadbury owner Mondelez acquires allergen-free snack maker Enjoy Life Foods
Mondelez International is looking to tap into the fast-growing ‘free from’ sector to inject some life into declining sales with the acquisition of a private US snacking company.
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News
Supermarket coffee pod sales break the £100m barrier
Coffee pod sales broke the £100m barrier last year as shoppers increasingly sought coffee shop-style cappuccinos and lattes in the home.
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News
Cadbury bite size range expanded with 80g £1 price-marked packs
Mondelez has added 80g price-marked packs to its bite-sized Cadbury Dairy Milk Giant Buttons and Bitsa Wispa portfolios.
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Cadbury targets mid-mornings with Dairy Milk Oat Crunch
Mondelez wants to boost mid-morning chocolate consumption with a new combination of Cadbury Dairy Milk and biscuit…