Archive of all Mondelez articles – Page 20
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NewsShoppers miss out on a big choc drop
The biggest names in chocolate are still hoiking prices and shrinking the size of their bars - despite the falling cost of raw materials.
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Comment & Opinion
Kraft falls for an early April Fool
We have, as has every PR agency, been working on our April Fool’s stories. A rare opportunity to…
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NewsKraft creams Cadbury with chocolate cheese
Two years after controversially buying Cadbury, Kraft is taking Britain’s most famous chocolate brand in a new direction - by combining it with cheese.
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NewsDairy Milk postcards help sport fans cheer on Team GB
Cadbury Dairy Milk is giving consumers the opportunity to post a message to Britain’s Olympic athletes.
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News
Easter chocolate plans reveal novelty growth
Novelties and sharing bags play major roles in the big three confectioners’ plans for next Easter.
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NewsKraft to vote in May on post-split identity
A shareholder vote in May will decide the name of Kraft Foods’ spin-off global snacks business, which will house UK operations including Cadbury.
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Analysis & FeaturesHas the shine just come off Cadbury’s Olympic shoes?
Cadbury is “the official treat provider” for London 2012. So how does it feel as rival snacks are signed up by LOCOG?
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Comment & Opinion
Is it coincidence Michael Clarke has been working for a land-locked conglomerate?
When I read a headline about Hurricane Irene at the weekend, I thought at first this was a reference…
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Comment & Opinion
Kraft’s volte face is vindication for Cadbury’s global focus
Any deal that involves a foreign takeover of a great British institution or brand will always be tinged with sadness.
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NewsWas Nelson nemesis again in Kraft’s split?
Nelson Peltz has again emerged as a key player in the fortunes of Kraft and Cadbury after the “astonishing” decision to split Kraft’s $49bn business in two.
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NewsEx-Cadbury bosses blast Kraft over ‘sickening waste of money and talent’
Former Cadbury bosses are "sickened" by Kraft Foods' "astonishing" waste of money and talent after chief executive Irene Rosenfeld's decision to split the business in two.
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Comment & Opinion
Irene's delicious irony
Big news Stateside: Irene Rosenfeld has delivered a major bombshell, announcing that Kraft Foods will be split into two, independent, publicly-traded companies.
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NewsKraft’s Clarke lands top job at Premier
City experts have cautiously welcomed the appointment of Michael Clarke as the new CEO of Premier Foods. Clarke joins from Kraft Foods, where he was president of its European operations, on 1 September, replacing outgoing CEO Robert...
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NewsKraft’s Clarke chosen for Premier top job
Premier Foods has named Kraft Foods European president Mike Clarke as the successor to outgoing chief executive Robert Schofield. Clarke – described by Premier as “one of the most senior executives in the European food industry” – will begin in his new role on 1 September.
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Comment & Opinion
When ignorance isn't Bliss
You know you’re in trouble when you’re being called racist by the Daily Mail. That’s the unlikely position Cadbury found itself in yesterday.
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Analysis & FeaturesMPs tell Kraft to ‘Come on Irene!’ But what’s the point?
A new BIS committee report is obsessed over the no-show of Kraft CEO Irene Rosenfeld at its inquiry. Isn’t this missing the point?
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Comment & Opinion
Long and binding road
Today the Grocery Code Adjudicator Bill was finally published, marking the beginning of the final chapter in this long and tortuous saga. Or perhaps it’s the end of the opening chapter.
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News
Canney to leave Kraft for VP sales role at CCE
Coca-Cola Enterprises has appointed Nick Canney as vice president for sales and customer development.Canney will join Coca-Cola Enterprises in July from Kraft Foods UK & Ireland where he was most recently grocery sales director for...
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News
Unilever, Kraft and Dr Oetker fined millions by cartel watchdog
Unilever, Kraft Foods and Dr Oetker have been fined €38m (£33m) by German competition regulators over allegations they illicitly shared commercially sensitive information.
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News
Hearts and Krafts
It’s fair to say Kraft hasn’t won the battle for hearts and minds since its takeover of Cadbury last year – although its new toy hasn’t fared too badly, as you’ll see from Britain’s 100 Biggest Brands.