Archive of all Mondelez articles – Page 23
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Kraft closing in on Cadbury
The rumour mill continues to churn over Kraft Foods’ hostile bid for Cadbury, with Kraft reportedly set to post its offer documents for the confectionery giant ahead of the 7 December deadline.
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Kraft beats deadline to launch formal Cadbury bid
The Cadbury board has rejected a formal bid from Kraft, launched just four hours ahead of the ‘put up or shut up’ deadline set by the Takeover Panel.
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Bulletin: Twinings job cuts… M&S brands go-ahead… Kraft outlook clouds
Tea brand cuts back as owner makes hay; retail giant to sell Marmite; expectations slump for Cadbury suitor
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Cadbury piles pressure on Kraft with strong third quarter
Cadbury has piled the pressure on Kraft to come up with a larger bid after revealing better than expected results during its third quarter.
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Kraft calls on kids to dunk veg in cheese
Kraft Foods is introducing a range of mini cheese pots under its Dairylea brand to encourage kids to eat their lunchbox veggies by dunking them in the cheese.Dairylea Dunk Pots, rolling out now, come in packs of four 31.5g easy-to-open...
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Kraft hunts 90s icons for Daim campaign
Kraft Foods is urging TV and pop music icons from the 1990s to audition to star in the ad campaign for its Daim bar brand.
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Wilson leaves Kraft to oversee flagship Premier cake brands
Stuart Wilson has joined Premier Foods as director of ambient - sweet, overseeing several flagship brands, including Mr Kipling and Cadbury cakes.
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Kraft promotes Bunker to oversee investment
Kraft Foods UK and Ireland has promoted Nick Bunker to the role of vice president and managing director to oversee a £13m investment in its leading brands. Bunker, who was previously head of Kraft Foods' European customer services and...
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Kraft plots sister brand to Dairylea
Kraft looks set to launch the first sister brand to Dairylea in the cheese spread's 50-year history. It has applied to register Creamylea as a trademark under a number of categories, including yoghurts, cheese and cheese products as well...
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Kraft to switch Kenco brand to 100% Rainforest Alliance
Kraft is switching its entire Kenco brand to Rainforest Alliance-certified coffee - a move it hopes will win over more ethical shoppers and give it a point of difference over market leader Nescafé.Kenco's Really Rich, Really Smooth and...
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Kraft aiming to make Oreo major UK brand
Kraft is ploughing a record £13m into its Oreo, Dairylea and Toblerone brands in the next five months as it rolls out new flavours and pack designs, and strives to create a major biscuit brand in the UK.It plans to replicate the success...
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In Brief: Haines' presidency; Private equity move; Quality chairman; Direction for Zig-Zag; Finard leaves Kraft
Haines' presidency Andy Haines, head of logistics at Tate & Lyle Sugars Europe, has been appointed president of the Freight Transport Association. Haines succeeds John Russell, chairman and MD of Scottish freight transport company John G...
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In Brief: Stahl resigns; Kraft's new VPs; ADM Milling recruits; FSA chair moves on
Stahl resigns Revlon's chief executive officer Jack Stahl resigned from his post this week in the wake of disappointing second quarter financial results. He has been replaced by former chief financial officer David Kennedy. Stahl...
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Healthy innovation at the heart of Kraft
The maker of Philadelphia is looking to fortify rather than launch new product variants. Rachel Barnes reportsFor a company that was founded on the mass production of one of the foods in our diets with the highest fat content, it...
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It's crunch time for UBUK after Kraft deal
Premier Foods has made no secret of its desire to pull off a double whammy of acquisitions. Many assumed that it would snap up United Biscuits' UK operations first thanks to chief executive Robert Schofield's former association with the business...
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In Brief: Moto mouth; Kraft work; Raising a glass
Motorway service station operator Moto has named Sir Gerry Robinson as chairman. His appointment follows last week's sale of the group by its owners, Compass Group's travel concessions arm Select Service Partner, to Australian...
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Kraft turns the heat on Senseo
Kraft has upped the ante in the hot beverages market by launching a new in-home hot drinks system to take on Douwe Egberts’ Senseo coffee machine.Developed in partnership with electrical specialist Braun, the Tassimo machine, which goes on sale...
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kraft shuts york
Kraft Foods plans to transfer production of several of its leading Terry’s confectionery lines from the UK to continental Europe.The company announced it intended to close its confectionery manufacturing plant and warehouse at Bishopthorpe...
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Kraft adds new Lunchables to range
Kraft is expanding its lunchbox offerings with the launch of its Dairylea Lunchables Pitta Pouches in time for the new school term in September. Trade relations manager at Kraft, Easton Millar, said the snacks will have a 20% salt...
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Kraft to tackle obesity
Kraft Foods plans fight obesity and stave off lawsuits through new marketing practices and guidelines to cap portion sizes of single serve packages. Kraft Foods, with brands such as cheese snacks Dairylea Dunkables, Toblerone chocolate and...