Archive of all Mondelez articles – Page 9
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News
Cadbury to revive ‘How do you eat yours?’ for £4m Creme Egg push
Kicking off in January, a Netflix-style website will offer short films about Creme Egg
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Range Preview
Range preview: Mondelez Cadbury chocolate Easter eggs 2020
Here are the new Easter launches under the Dairy Milk, Mini Eggs, Bournville, Creme Egg, Fry’s and Maynard Bassetts brands which will hit shelves next year
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News
Unilever, Nestlé and more defend against accusations of palm oil deforestation
Rainforest Action Network claims palm oil from a plantation operating illicitly on Sumatra could be ending up in products from some of the world’s biggest snack makers
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Analysis & Features
Seven things you need to know about the confectionery market
Gifting and dark chocolate are on the rise, and sweets are benefiting from the ‘Boris Johnson effect’
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Promotional Videos
Video briefing: what’s hot in chocolate?
Brits might be on a wellness kick but the chocolate category is still in rude health. We spoke to an expert at Mondelez to find out what’s hot, what’s not and what’s next for the category
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News
Cadbury set to expand Darkmilk with Giant Buttons
The chocolate giant last month registered artwork for Darkmilk Giant Buttons with the IPO
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Comment & Opinion
Cadbury tugs at the heartstrings with Donate Your Words ad
It seems only yesterday that Cadbury was tugging at our heartstrings
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News
Cadbury Dairy Milk kicks off ‘Donate Your Words’ push for Age UK
The limited-edition 360g bar features only the CDM ‘glass and a half of milk’ illustration on its front
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Comment & Opinion
Why the Philadelphia ad ban will force marketers to get creative
Wherever you stand on men abandoning their offspring for cream cheese, the ASA decision could make advertising more creative
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News
Philadelphia ad banned under new gender stereotyping rules
The brand was censured over portraying dads as ‘unable to care for children as well as women’, the ASA said
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News
Mondelez to introduce ‘100 calorie cap’ on all children’s treats
Mini Fingers and Cadbury Animals will see their calories cut ‘as early as next month’
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News
Mondelez unveils Cadbury Dairy Milk 30% Less Sugar
The launch of follows three years’ development using soluble maize fibre for sweetness
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News
Cadbury returns Fudge to best-selling Christmas selection box
It comes 18 months after widely reported consumer ’fury’ over the treat being replaced by a Dairy Milk Oreo bar
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News
Mars Wrigley targets £23m in first year for M&M’s Block quartet
Four variants of M&M’s Block will roll out on 17 July exclusively to Tesco
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News
Mondelez adds lower-sugar Wine Gums to healthier treats
The Maynards Bassetts NPD contains 35g of sugar per 100g, compared with the 57.3g in regular Wine Gums
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News
Mondelez takes majority stake in US fresh-from-fridge energy bars maker Perfect Snack
Mondelez has agreed to acquire a majority stake in refrigerated protein bars maker Perfect Snacks as it looks to expand its healthy snacking portfolio.
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News
Oreo and Cadbury Dairy Milk bring chocolate biscuit to UK
The launch marks the first time the two brands have taken their partnership beyond confectionery in the UK
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News
BelVita unveils first reduced-sugar variant
The new snack promises 30% less sugar ‘than breakfast biscuits on average’
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News
Mondelez launches Philadelphia variant with Milka chocolate
It comes almost four years after the brand ditched its Philadelphia with Cadbury SKU
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News
Mondelez expands Dairylea range with three new lines
The trio of new lines comes as the brand looks to drive growth in snacking cheese