Morrisons news and analysis
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NewsProtein brand Ufit expands into breakfast cereals under Weetabix
The range includes cocoa hoops, granolas and porridge pots
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NewsMorrisons property boss to leave amid head office review
It comes as Morrisons said it was reviewing the resourcing of its property team at its Bradford HQ
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Comment & OpinionAnti-theft measures hurt sales and annoy staff – are they really worth it?
While a reasonable enough solution on paper, it appears the labour-intensive ‘Buzz for Booze’ cabinets at Morrisons have fallen out of favour
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NewsMorrisons launches yellow packaging push for £15m Marie Curie campaign
A percentage of the sales of products such as Innocent Orange Juice and Fairy Lemon will go towards the Every Pack Gives Back campaign
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NewsMorrisons stores override ‘Buzz for Booze’ security button
Signs tell customers: ‘The doors are open, just take your bottle’
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NewsMorrisons faces supplier backlash over demands for spend to be brought forward
Morrisons is understood to have contacted suppliers across a raft of categories in what sources described as ‘bullish’ demands for investment due in its Q4 period to be accelerated to its current Q3
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NewsHovis suffers delists across the traditional big four supermarkets
Sainsbury’s appears to have delisted the most Hovis products, with 10 lines out of stock
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NewsDubai-style chocolate biscuits, cocktails and ice creams hit shelves
Fox’s and The Drinks Bureau have unveiled NPD inspired by the viral trend
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NewsMorrisons enhances commercial proposition for Daily franchisees
All independent retail partners will be offered better rebate rates, with the opportunity to earn up to 6% opposed to the previous cap of 1.5%
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NewsBirds Eye products roll out across Morrisons hot counters
Birds Eye is rolling out its Chicken Shop and Goodfella’s ranges to hot counters at 340 Morrisons stores
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NewsMorrisons to create ‘living digital model’ of its supply chain
A ‘digital twin’ of Morrisons’ supply chain will be created, and AI applied to uncover potential improvements
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NewsAsda, Morrisons and Co-op retail media partner SMG names new CEO
Katie Streeter Hurle has been promoted from chief strategy officer to CEO, following the promotion of Sam Knights to CEO of SMG’s parent company Next 15
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NewsMorrisons More member pricing arrives on Deliveroo
The member pricing rollout follows the integration of the supermarket’s Morrisons More loyalty scheme on to the aggregator app earlier this year
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NewsFuel10k adds yogurt and granola pots in next stage of NPD push
The non-HFSS lines provide 20g protein per serve
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NewsUnilever taps Korean food boom with new Namdong noodles brand
The noodles feature a separate spice sachet for customisable levels of heat
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NewsMorrisons launches AI product finder with Google’s Gemini
The product finder allows shoppers to ‘simply type in a product name and instantly receive information on its aisle and precise location’
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Events & AwardsShelf-edge AI cams boost availability at Morrisons
The first AI deployment of its kind at scale within the UK, Focal Systems installed more than 200,000 tiny, shelf-edge, AI-powered availability cameras into 498 Morrisons supermarkets in just eight months
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Grocer 33Store manager Patricia Webb on running Ipswich’s best supermarket
’At the end of the day we are just here to serve Ipswich, in as many ways as we can’
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Grocer 33Morrisons crowned best supermarket in Ipswich in Grocer 33 mystery shop
A close-fought contest played out between Morrisons and Sainsbury’s to be crowned Ipswich’s finest
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NewsForest Feast adds Dubai-style chocolate dates with pistachio butter
The treats will roll into Morrisons on 21 July