Archive of all Müller articles
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News
Müller Corner yoghurt pots go clear to reduce environmental impact of packaging
The introduction of fully recyclable clear pots facilitates the retention of the material for reuse again within the food sector
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News
Tesco launches milk sustainability partnership with Arla and Müller
The launch of the Future Dairy Partnership marks a significant step towards uniting the dairy industry to accelerate reduction of emissions
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News
Müller deal to buy Yew Tree Dairy approved by CMA
The deal is set to expand Müller’s milk powder capabilities in both the UK and export markets
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Category Report
Fit for the mainstream: Dairymen dairy drinks trends 2024
The protein market has broadened beyond the gym crowd, with dairy brands keen to capitalise on the ‘trade-up opportunity’
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Analysis & Features
Who holds the power in UK dairy?
UK dairy has become ‘more polarised towards the bigger players’ over the past five years. Here’s a look at the 15 biggest and how they’ve risen to the top
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Category Report
The coffee fan’s choice: Dairymen milk category report 2024
Coffee lovers are getting into a froth about making the perfect latte at home. Brands are responding with barista milks aplenty
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Analysis & Features
How the dairy category is getting fit for the future
Dairy is shaping up for success with a series of major strategic deals, buoyed by slowing inflation and stabilising costs
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News
M&S and Müller take action following dairy cow abuse footage
The footage from animal rights activist Joey Carbstrong revealed workers secretly hitting, kicking and swearing at cows at two farms
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News
Müller Yogurt & Desserts launches collaboration with Myprotein
The new Müller x Myprotein range has been designed to tap into potential growth in the market by meeting a surge in demand
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News
Britvic and Müller launch products through Iceland’s new accelerator
Both were among the companies to pitch innovation ideas as part of Iceland’s newly launched accelerator Brands on Ice
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News
Müller ditches Barista Milk variant following sluggish sales
The milk was launched a year ago in response to calls to ’make it easier to make delicious frothy coffees at home’
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News
Müller partners with NaviLens to increase accessibility
The move to include a high-contrast colour code from NaviLens on product packaging is the latest in the dairy company’s brand and packaging refresh
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News
Müller Light relaunches with new formulation and supporting campaign
The product has been reformulated to include added vitamin B4 and Vitamin D, and a thicker texture
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News
Freshways dismantles ‘farm shop on wheels’ in value push
An analysis of its current range reveals Milk & More has moved away from its previous positioning in a bid to keep prices competitive
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News
Müller snaps up Yew Tree Dairy in pivot towards dairy ingredients
The deal would allow Müller to grow its export business, the dairy giant said
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News
Müller launches new wave of Declan Rice campaign
The seven-figure campaign begins on 3 June and will build on the previous Müller Rice campaign, launched in November 2022
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News
Trewithen Dairy launches barista dairy milk
The new product was created in partnership with baristas and industry experts to formulate the milk to optimise micro-foaming
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Category Report
Yoghurt trends 2024: Can adult pouches revive the category?
Yoghurt brands are banking on pouches to drive sales. But can the new format revive the category?
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News
Müller Yogurt & Desserts launches large Frijj cartons
Shoppers will be able to purchase 950ml cartons of Müller Frijj in fudge brownie and strawberry flavours
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Category Report
Dairy drinks trends 2024: All aboard the kefir train
As volumes of flavoured milks lose steam, drinkable yoghurt is chugging ahead – and brands expect to pick up even more speed