All New product development articles
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News
Magnum unveils Utopia marbled ice cream sticks in ‘unmissable’ launch
The innovations are billed as Magnum’s ‘most indulgent and premium flavours yet’
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News
Sidemen launch Sides ice cream into grocery through Beechdean tie-up
The ice creams contain pieces of cake and ‘sumptuous’ sauces
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Profiles
Jason’s Sourdough’s Joe Hollingsworth on tapas, apprenticeships and teacup rides
‘If you talk to people of a school leaving age or in college then pretty much nobody is aspiring to enter the bakery industry’
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News
‘Momentous’ launch as Meatly adds first lab-grown dog treats
A limited run of Chick Bites, produced with plant-based dogfood brand The Pack, go on sale at Pets at Home in Brentford on Friday
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News
Soft drinks challenger Punchy extends into hydration sachets
The sachets were designed to ‘rehydrate and replenish’, Punchy said
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News
Lynx tops up Fine Fragrance Collection with five more variants
Latest lines are Peach Infusion, Watermelon Freeze, Cherry Spritz, Cocoa Velvet and Purple Patchouli
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News
Mr Kipling adds Simnel Slices ahead of Easter to lure over-45s
The NPD catered to a previously untapped opportunity for a smaller, convenient format of simnel cake
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News
Benefit Juice to launch new menopause blend in Tesco
A trio of juices are landing in the retailer from May
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News
Horlicks expands into breakfast cereals with Malted Porridge
‘Consumer research has told us Horlicks fans would love to wake up to their favourite malty goodness,’ said the brand
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News
Frylight adds Air Fryer pure oil spray to tap growing shopper trend
The NPD responds to the growing popularity of air fryers, with 58% of Brits now using one
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News
Pepsi adds ‘indulgent’ Strawberries ‘N’ Cream and Cream Soda flavoured colas
The pair of treat-inspired serves would attract Gen Z shoppers to cola, Carlsberg Britvic predicted
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News
Panadol looks to tackle migraines with Panmigrol sub-brand
Two variants of film-coated tablets feature acetylsalicylic acid, paracetamol and caffeine
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Promotional Videos
Why agility and speed are vital to compete effectively in today’s fmcg market
United Food Brands CEO Richard Reeves explains how his energetic and entrepreneurial business is using agile tactics to drive performance across a variety of core fmcg categories.
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Range Preview
Pretzel eggs and apple crumble hot cross buns: Co-op Easter range 2025
Highlights include items in its premium Irresistible range, with two new premium chocolate eggs and two new inventive hot cross bun varieties
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News
Jamie Oliver rolls out retail range in North America
Six ambient pouches will be stocked in 325 Walmart stores from March
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News
The Lab Co unveils soy wax aromatherapy candles range
The 12-SKU lineup features four fragrances: Relaxing, Energising, Refreshing and Soothing
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Comment & Opinion
Supermarket imitations of brands are rife. Here’s why
Grocery retailers are always looking for new products and very rarely will come up with a brand new idea, says Ged Futter, director of The Retail Mind
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News
Häagen-Dazs adds stick format for ‘fan favourite’ ice creams
The launch is being backed by a ‘six-figure’ campaign
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News
Cadbury rolls out limited-edition tablet designs to encourage sharing
The campaign is being backed by ‘significant media investment’
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News
Rude Health launches chilled soya drink with added calcium
The launch of a fortified soya drink with a clean deck is the first of its kind alternative milk