All New product development articles – Page 117
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News
Magic Rock enters low & no-alcohol with 0.5% pale ale
Freeride is a mango and passionfruit pale ale and is suitable for vegans
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News
Irn-Bru brings back original full-sugar recipe under ‘1901’ name
It has launched in 750ml glass bottles.
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Analysis & Features
10 ultra-indulgent, luxury treats launching for Easter 2021
From designer cakes to golden mini eggs, here are this year’s poshest Easter launches
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News
Higgidy moves into slices with chilled range
The brand has created a trio of slices: Ham Hock & Cheddar, Mature Cheddar & Onion, and Chicken, Bacon & Mushroom
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News
BrewDog teases collaboration brew with Tony’s Chocolonely
BrewDog CEO and co-founder James Watt tweeted Tony’s was ‘one of our favourite companies’
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News
Highland Spring to challenge Dash and San Pellegrino with fruit-flavoured cans
They are made by combining Scottish sparkling water with fruit and herb flavourings before being “naturally sweetened” with apple juice
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News
Florette aims to jazz up salad aisles with ‘vibrant’ salad mix and £1m marketing push
The NPD and marketing campaign are both set to launch in April ahead of salad’s key summertime sales period
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News
Eat Real gets major overhaul in push to be ‘fully non-HFSS’
The brand will be given a new look this summer alongside a slew of new launches and recipe changes
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News
Danone launches Aptamil baby formula in pre-measured tabs
The tabs come in packs of 24 in sachets of five, with one tab equivalent to a standard scoop of powdered formula
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News
Holy Moly unveils salsa as first in raft of dips NPD
The brand this week unveiled the first of numerous launches to come over the course of 2021
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News
Müller targets ‘underserved’ high-protein shoppers with Müller Rice NPD
The duo are the first new Müller Rice products in more than three years
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News
Meatless Farm weighs up move into lab-grown meat market
The growth of lab-grown meat was “an inevitable part of the transition away from animal protein”, said Meatless Farm founder Morten Toft Bech
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News
Young’s Seafood targets lunchtimes with fish fillet strips NPD
The trio of new products rolled into Tesco yesterday (14 March)
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News
Pret a Manger expands retail range with frozen croissant trio
The move comes after the sandwich chain spent the past year battling the effect of the pandemic on its high street cafés
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News
Homepride moves into butters & spreads in bid to become ‘biggest baking brand’
Made under licence by Kerry Foods, the baking spreads duo has rolled into Morrisons stores today (15 March)
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News
Weetabix eyes 'indulgent cereal' market with Chocolate Melts duo
The cereal is aimed at ’indulgent yet nutritious’ breakfast occasions
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Analysis & Features
Mother’s Day 2021: what the supermarkets have planned
It will certainly be a Mother’s Day with fewer cuddles, but here’s what the supermarkets are doing to make sure it’s not short of breakfasts in bed, beautiful blooms and sweet treats
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News
Biotiful moves into iced coffee with Kefir + Coffee duo
The gut health-orientated brand said it hoped to communicate with a younger audience through the move
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News
Dash Water to enter mixer market with launch of soda range
Dash is foraying into the mixer category with a lineup of flavoured soda waters it says are “made for mixing”
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News
Butlers targets summer BBQ ‘boom’ with Blacksticks Blue burger slices
The cheese is set to hit Spar outlets from 8 April, with another listing confirmed with Waitrose from 14 April