All New product development articles – Page 53
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News
Mentos claims first with new pack of 14 flavours
The launch will be backed by a £1m marketing push
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News
Astonish adds 16 value SKUs across cleaning and personal care
The NPD rollout followed “a year of serious growth for Astonish”, said the brand
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Comment & Opinion
Is salty Birra Moretti Heineken’s ‘Madrí moment’?
Madrí has been one of the major success stories in lager. With its latest two launches, Heineken has made it clear it wants in on the action
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Analysis & Features
Spotted in stores: what’s new for February 2024
Each month, we highlight new and interesting products, displays and features our team has snapped in the leading grocers
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News
Whitworths calls for DFNS to be contributor to 5 a day
The brand is to publish an independent white paper later this year, highlighting the ‘far-reaching health benefits’ of DFNS
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News
Red Bull unveils Curuba Elderflower Summer Edition energy drink
Red Bull’s latest limited edition will land on 11 March
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News
Pringles relaunches Sizzl’n spicy crisps range as Hot
The range will debut with five variants, offering varying levels of intensity
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Category Report
Bottled water trends 2024: Liquid Death and the rockin’ revamp
Rock-inspired Liquid Death is leading a wave of upstarts that sell water without the plastic. Could they shake up lacklustre sales?
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Category Report
Ice cream trends 2024: A cone for every season
With unpredictable summers, suppliers are vying to make frozen dairy a year-round treat with the help of TV ads and trendy NPD
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News
Rowntree’s launches sour Randoms spin-off Fizzy Cactuz
The NPD comprises fizzy, cacti-shaped gummy sweets in ‘zesty’ fruit flavours
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News
Vital Drinks raises £600k to bring functional duo to market
The still flavoured waters contain all 13 vitamin groups
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News
Corona targets midweek drinkers with lower-alcohol Ligera
The 3.2% abv beer contains 30% less alcohol than Corona Extra
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News
Petfood startup Ted’s Bowl to debut frozen meals with Ocado listing
The British brand will offer seven microwavable meals suitable for puppies, adult dogs, senior dogs, kittens and adult cats
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News
Britvic trademark activity hints at future ‘fruit & veg’ NPD
Britvic refused to be drawn on its future plans
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News
Lucozade maker Suntory moves into booze with Japanese RTD brand –196
The brand will make its UK debut in April with a duo of 6% abv ready-to-drink cans
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News
Greene King expands craft beer roster with IPA duo
The pair join Level Head lager and Flint Eye session IPA in the brewer’s craft portfolio
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News
Carte D’Or targets sofa snackers with 200ml mini tubs
The Mini Indulgence range has debuted with three ice cream variants
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News
The Jolly Hog hails ‘record year’ as sausages sales outstrip rivals
The Bristol-based brand racked up £7.7m of retail sausage sales (including chicken) last year
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Comment & Opinion
M&S x Zoe hype shows how to ‘rocket launch’ innovation
If you want to get a product launched successfully, it requires rocket-fuelled propulsion, says Jeremy Garlick, partner at Insight Traction
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News
Viral TikTok snacking brand Takis bags permanent Co-op listing
‘Takis is a product ripe for the gen Z market – the super-snacking generation who are on the hunt for foods that stimulate their senses,’ said the brand