All New product development articles – Page 55
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NewsFairburn’s Eggs launches first national speciality range into Asda
The first product to launch in the new range is the four-pack British Blue with eggs laid by flower-fed, rare-breed hens, bred exclusively by Fairburn’s
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NewsBrothers Cider ditches ‘sweet’ flavours in major brand refresh
The refresh is Brothers’ biggest ever and first since 2018
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NewsSensations adds ‘classic’ crisps aimed at over-55s
Offering a ‘modern twist’ on traditional flavours, the crisps were ‘sure to be a hit with shoppers’, according to Walkers
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NewsTrek teams up with Biscoff to launch co-branded protein bar
The bar contains soya protein isolate and a ‘generous layer’ of Biscoff spread, coated in vegan chocolate
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News19 Crimes moves into spirits with spiced rum launch
The tropical tipple is aimed at ‘recruiting consumers into the world of rum’
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NewsWaitrose relaunches food to go range as it targets category growth
Waitrose has extended the number of products available as part of its £5 meal deal, and refreshed packaging
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Comment & OpinionP&G results show the only winning strategy: differentiation
P&G’s European volume growth accelerated to 3% from 2% in the previous quarter, which is impressive when most of its peers are posting volume declines in the region, says Warren Ackerman, head of European consumer staples research at Barclays
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NewsSun Hee launches 20 Korean-inspired SKUs into Tesco
The range includes cooking sauces, udon noodle bowls and meal kits
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Comment & OpinionMarmite could be the making of Tayto Group’s growing sales
When Walkers announced it had stopped making Marmite crisps to “enable us to focus our efforts on making more of the flavours crisp fans love the most”, there seemed to be a point missing
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Range PreviewAll the supermarket Easter ranges of 2024
Here’s a preview of this year’s Easter ranges before they land on supermarket shelves
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Range PreviewSupermarket dine-in deals for a budget Valentine’s Day 2024
Supermarkets are here to help you wine, dine, and save your way through a cost of living crisis Valentine’s Day
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NewsAbsolut Vodka & Sprite RTD rolls out in the UK
The launch represents a third foray into alcohol in the UK for Coca-Cola
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NewsMagnum combines sorbet and ice cream for ‘mood-inspired’ sticks
The launch is being backed by a £9m marketing push
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NewsHolland & Barrett to launch own-label sports nutrition brand
It’s the latest in a swathe of NPD as part of a wider range review over the last 18 months
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Comment & OpinionIs Veganuary too challenging for shoppers?
The month of resolutions and abstinence is almost over. The small percentage of Brits who endured January sans animal-derived products, however, should be praised
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NewsMarmite teams up with Tayto to launch branded crisps range
It comes after Walkers discontinued its Marmite variant at the end of 2023
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NewsDiageo prepares UK launch for ready-to-serve cocktail trio
The pre-mixed drinks will be sold in both bottle and can format from this spring
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NewsDivine Chocolate launches pudding-inspired Dessert Bars
Three variants – Tiramisu, Bakewell and Cheesecake – will launch
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Category ReportHousehold cleaning trends 2024: How cleaners are going fragrant
As TikTokers share ways to make Brits’ homes smell delightful, brands are turning to fine fragrance cues to boost flagging sales
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Range PreviewHot cross buns meet panettone in Waitrose’s Easter range 2024
Waitrose is kicking off the Easter season early this year, launching an innovative range of affordable luxury treats for adults