Greggs has released an updated Rewards App, which enables customers to make contactless payments via Android phones at the till.
The contactless technology, supplied by Spire Payments and Eagle Eye, will allow Android users to tap their phone against the card terminal using near field communications (NFC).
This will connect straight to Eagle Eye’s AIR platform for basket data verification and approval. In just one tap, customers can pay, get a coffee stamp and receive instant offers and rewards. They can either add credit to an account or use PayPal to make the payment.
“NFC enables us to offer our customers a simple yet superior journey they won’t find anywhere else, and delivers on our core strategy of ensuring our customers are always getting the best service possible, ” said Malcolm Copland, Greggs commercial director.
Phillip Blundell, CEO of Eagle Eye Solutions, added: “The Greggs Rewards’ app is already at the forefront of digital customer engagement as it provides one identity for each customer and supports payment, loyalty and promotions in a single transaction at the point of sale.”
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