Cadbury Trebor Bassett is including new bags of Maynards Wine Pastilles and four new Bassetts variety bags in its confectionery bag sector activity from June 18. New 125g and 200g Cadbury's Dairy Milks Shots and Crunchie Nuggets bags have already been announced. Bertie Bassett will feature on Bassett's Mint, Sweetshop, Traditional and Fruit Favourites (rsp: £1.12). The range is directed at adults and will be backed by a £1m TV campaign, posters and direct mail. {{MARKETING - P&P }}

Topics