Beefit

 

Snack company BEEFit is set to extend the availability of its high-protein beef biltong across the UK through two major retailers.

The brand will be available in 47 GNC stores and seven NutriCentre outlets in Tesco Extra, rolling out in the next two months and retailing at £2 per 35g bag.

BEEFit claims to contain a higher level of protein (61.7g per 100g) than any other dried beef snack on the market, and to be lower in fat, salt and sugar than all rival products.

“Expanding into two major and relevant outlets that are at the forefront of healthy retailing is an exciting milestone for our company,” said the brand’s MD, Daniel Elsom.

“As consumers are more health conscious than ever, biltong is quickly becoming one of the nation’s best loved go-to snacks. We want people to lead healthier lifestyles and snack more sensibly, and it’s important BEEFit remains accessible.”