St Peter's Brewery has doubled its production capability. The investment at the Suffolk brewery, which is known for its organic ales, will enable it to increase its capacity by 2 million bottles each year. A second extension is planned next summer.
aussie wines
Bibendum has added an Australian company to its list of imported wines. The agency will launch two new ranges under the Miranda name in February sourced from the company's wineries based in three of Australia's regions.
impulsive stella
Interbrew is trying to reinforce the link between beer and snacking with a display unit designed to hold bags of Walkers Sensations and cans of Stella Artois. The units are aimed at promoting impulse purchases and are being rolled out in 500 outlets, including Booths and Balfour stores.
co-op exclusive
Kingsland Wines and Spirits has added a Californian brand to its range of wines. The Boulders comprises two varietals, a Petite Sirah and a Viognier, both featuring screwcap closures. The wines, available exclusively at 1,250 Co-op stores, retail at £4.99.
winter knights
Camerons Brewery has relaunched its range of seasonal ales. The Knights selection of ales has been given a new image, including a distinctive shield design and graphics, to tie in with the relevant season.
fermenting anger
Merrydown has blamed a "pile it high, sell it cheap" attitude to cider for a 26% drop in its bulk and low margin activities for the six months trading to September.
Overall, the company's turnover was up 3% to £8.29m boosted by Shloer's performance.
{{MARKETING }}
aussie wines
Bibendum has added an Australian company to its list of imported wines. The agency will launch two new ranges under the Miranda name in February sourced from the company's wineries based in three of Australia's regions.
impulsive stella
Interbrew is trying to reinforce the link between beer and snacking with a display unit designed to hold bags of Walkers Sensations and cans of Stella Artois. The units are aimed at promoting impulse purchases and are being rolled out in 500 outlets, including Booths and Balfour stores.
co-op exclusive
Kingsland Wines and Spirits has added a Californian brand to its range of wines. The Boulders comprises two varietals, a Petite Sirah and a Viognier, both featuring screwcap closures. The wines, available exclusively at 1,250 Co-op stores, retail at £4.99.
winter knights
Camerons Brewery has relaunched its range of seasonal ales. The Knights selection of ales has been given a new image, including a distinctive shield design and graphics, to tie in with the relevant season.
fermenting anger
Merrydown has blamed a "pile it high, sell it cheap" attitude to cider for a 26% drop in its bulk and low margin activities for the six months trading to September.
Overall, the company's turnover was up 3% to £8.29m boosted by Shloer's performance.
{{MARKETING }}
No comments yet