The Swedish spirits producer behind a pink vodka is adding a blue gin to its range on September 15. Facile is launching Imagin, joining a line-up which includes Pinky ­ launched in February ­ and the company's main Seriously vodka brand. Initial distribution for Imagin will be in Harvey Nicholls, which already lists the other brands. Facile managing director James Robertson said Imagin was aimed at "younger gin drinkers who have been left out in the cold by old-fashioned brands". He added: "Gin has always been a very traditional segment in terms of products and marketing." Harvey Nicholls will sell the gin for £15 a bottle. {{DRINKS }}

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