Dewhurst, once Britain’s biggest chain of butchers, is set for a to return to the high street – as a brand of fresh meat.
The chain once boasted 1,400 shops on the high street but closed in 2006. It has now been acquired by Brands Cellar, a new company that aims to restore old brands to their former glories, for a “nominal sum”.
However, the Dewhurst name is likely to be revived as a meat, in partnership with a retailer or wholesaler, rather than returning as a standalone chain.
"We are looking at a number of options, but there is a huge resonance with people for this brand,” said Brands Cellar’s Andrew Harrison. “Apart from New Zealand lamb and Aunt Bessie's Yorkshire puddings, there just aren't that many meat brands.”
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Meat & Fish Supplement 2011 (21 May 2011)
Dewhurst closes down (28 March 2006)
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