Mondelez has expanded its bite-size sharing bags range with a treat similar to a Cadbury Mini Egg.
Rolling out next month, Cadbury Dairy Milk Pebbles are ‘pebble-shaped’ pieces of milk chocolate in a sugar shell. It is the latest in a line of bite-sized NPD from Mondelez, including Twirl Bites, Crispello and Crunchums.
Pebbles offered an opportunity to drive growth in chocolate sharing bags, said brand manager Sally Barton.
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