Booker has appointed Mark Collier as marketing director, effective from the beginning of February.
The position has not been filled since Steven Sharpe left in January 2001. Collier takes over from trading director Shaun Birrell who took on temporary additional responsibility for marketing. Birrell continues as trading director.
Collier will be reponsible for Booker's marketing function, including advertising and promotions, public relations, space planning and developing the Premier fascia.
He joins the cash and carry operator from Enodis, formerly Berisford, where he was vice-president of marketing. Before that Collier was marketing director at Magnet and Marketing Controller at Maples.
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