Danone has added a dessert-inspired line to its Greek-style Oykos yoghurt brand.
On shelf this week, Heavenly comes in salted caramel and cinnamon apple flavours (rsp: £1.49/two-pack) and joins the brand’s existing four fruit flavours. It would tap growing demand for luxury evening desserts, said brand manager Esme Rodger.
Oykos, launched in May 2012 and aimed at women, will be advertised on TV this autumn.
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