Nichols Foods is introducing Buendia which it claims is the only instant coffee product in the UK that is produced and packed entirely in Colombia. Made from Arabica coffee beans and packaged in black and gold jars, the coffee is produced by the Colombian Coffee Farmers Federation with profits going back into the community. TV ads on Eurosport tie in with major tennis, figure skating and skiing championships sponsored by umbrella brand Café de Colombia. Rsp: £2.49, 100g; £4.85, 200g; £2.75, 100g decaffeinated. {{P&P }}

Topics